Special offer

Here is a question for all!

By
Home Stager with Property Staging Consultants/ JP Weigand & Sons

In the beginning of the Staging industry the development of this process came to creation based on and taught to real estate professionals to assist in the sale of homes. My concern is that most agents do the initial element involved in staging, yet the "quote" designers or those individuals with a natural talent appeal to the architecture. So, why has everyone jumped on the "staging" wagon. Redesigners, Decorators, Designers and all have started staging. Yet my question is where is the real estate knowledge?  I train based on real estate knowledge and ask Realtors and real estate professionals to work close with the clients and the stagers to achieve the best result based on the homeowners budget. We can not simply go in and appeal and still have closing issues, allowances and price reductions. Staging is the perfect way to "show" a property, yet if we as real estate professionals are still giving away income why are we using stagers?  I simply would like to know how anyone can take an online course and not have hands on experience? There are many classes provided now in the staging arena, yet how do you find the ones that truly base their knowledge on what needs to be identified with. What I believe has happened and I am not here to beat on anyone, I am here to Set the Standards in Staging as for the most part there are only a few classes available that have actual hands on experience on how to Consult the clients. Very few have identified the real need in real estate and the clients needs to achieve a result. Appeal is only the final element of the process. There is "so" much more to Staging than simply appeal. Staging started out with real estate professionals and should remain the beginning element of the process. I know many agents believe they already stage, yet the fear factor does in fact stop us agents from providing more to our clients in terms of getting the equity they deserve. The Staging process has been pushed into it's own category and has taken on a life of it's own. We are hearing from many agents that has used a Stager and have no knowledge of what they do and are only presenting model homes. My reply back is ask those Stagers what knowledge they have, are they certified and do they work with the clients and the Agent? Know who is working with you and know if they have your best interest at hand. The Staging industry will eventually require a licensing as did the Inspections, several years ago, the inspection was not a requirement and today it is. There will always be good and bad in everything that's done via the services industries, however sometimes there needs to be governing over what is right and what is wrong. Please tell me your thoughts on using a stager vs. not.

 

 

James Gordon
Sibcy Cline Realtors® - Cincinnati, OH
REALTOR, PBD SFR SRS
Jackie your blog post could use some staging. It is hard to read a wall of words.
Dec 18, 2007 06:00 AM