Millennials are Not Purshasing McMansions
Millennials are turning to their Baby Boomer parents who are purshasing the homes for their kids or helping their kids buy a home.
Is this really what’s happening?
It’s important to realize that the real decision makers are NOT the
Millennials but the Boomer parents:
They will be calling the shots and those are the
folks that real estate professionals really need to be considering in their marketing to Millennials:
Boomers will continue to be the real drivers in housing marketing for many years to come.
Which brings me to the biggest conundrum of Millennials and Boomers and buying houses:
Even if Millennials can afford to buy a home, what homes are they going to buy?:
Millennials don’t want McMansions.
But that is the housing property Boomers are about to vacate – in droves – as more and more become
empty nesters (albeit delayed because so many Millennials are having to live back at home with Mom and
Dad), they want to jettison their huge homes.
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