REMAX Mainstreet just posted a blog about keeping in contact with past customers/clients. One REMAX agent, Jaqui Robbins offered this tip:
The day after Christmas she hits all the department and discount stores and purchases all the holiday dormats she can located. She said she spends about $100 and generally picks up about 150 doormats and adds them to her existing inventory.
The following year on the weekend following Thanksgiving she staples a Holiday/Christmas card to each doormat and drives to ALL of her local client/customers, leaving a doormat with the attached card on the front porch.
She said her phone rings off the hook with people saying "Thank You" and invariably will get a referral from a past client that has family visiting from out of town for the holidays.
The agent went on to say that her past clients/customers have become so accustomed to receiving the doormats that if she is late in delivering she always gets calls asking if she has stopped delivering the doormats.
Now that is thinking outside the box!
Posted By: George Tallabas - Boise Idaho Real Estate Agent - Associate Broker
with RE/MAX Advantage, Canyon Counties #1 Brokerage in sales and listings
specializing in Boise Idaho Real Estate and Southwest Idaho Real Estate.
Comments(35)