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Attention Buyers Agents... you too can reap the benefits of a Home Stager....

By Malie Osborn

Home Stager with Casa Bella Concepts

October 21, 2008 03:03 PM

Many Realtors are seeing the advantages of hiring a Home Stager... and yet there is still a large majority of Realtors who don't. Many of whom I have spoken too have been the Buyer's Agents. They see hiring a Home Stager for only one purpose... to stage a home that is already or soon to be up for sale. But now, that's changed..... Buyer's Agent can also reap the benefits! My company, Casa Bella Concepts works with Buyer's Agents and Loan Officers alike and decorates one room in the new buyer's home. Yes, you read correctly, I'll work with buyers, agents and loan officers and after choosing which room is to be decorated, we chose paint colors, furniture and accent items (usually items they already have, unless they decide to purchase new items) and get to work. Therefore once closing commences.. we can begin work and usually within 24 hours the new homeowners can walk into their new homes with one room completely unpacked, painted and decorated! I can't tell you how much the new homeowners appreciate the hard work and truly love the gift their agents have provided them!

So Buyer's Agents consider this before spending money on wine, chocolates or other little gifts you usually give to your clients.. I promise you they will appreciate the gift for years to come!

Malie Osborn

Casa Bella Concepts

www.casabellaconcepts.com

952-594-1536

" At Casa Bella Concepts, we dress your home for selling success."

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Ashley Berg

Realty Executives BRIO - Seattle, WA

Seattlenulls Green Real Estate Agent

How much do you usually charge for a room?

Oct 21, 2008 03:07 PM

Mitch Ribak

Mitch Ribak - The Real Estate Success Network - Melbourne, FL

I was going to ask the same question. What type of cost is involved. Also, how you do know that's what they want in that room. What if they had other ideas? I love the idea though.

Oct 21, 2008 03:13 PM

Casa Bella Concepts - Chesapeake, VA

I charge a flat hourly rate of 65.00 per hour. Often the Buyer's Agents I've worked with will pool their gift money with their Loan Officers since many have a strong relationship and therefore they usually chip in a few hundred dollars each.

Depending on the clients many opt to do most of the painting themselves and just want me to do the decorating.... but I am very much willing to have the painting done myself with the help of the Buyer's Agent or if this is not feasible, then I hire professional painters. In terms of the decorating and design ideas for the room... prior to starting the decorating I meet with the buyers and talk with them in terms of likes, dislikes, we select paint colors and discuss how they want the room to look... and then I will travel to their existing homes and we together select key pieces that will be used in their new space. Therefore, the new homeowners definitely have a voice in how their new room will be decorated.....

I hope I was able to answer your questions....

thanks for the comments!!!

Oct 21, 2008 03:23 PM

Tony DeLuke

Markley Realty - Cuyahoga Falls, OH

ABR, GRI, SFR

Malie, Good post! The value of home staging can make the difference between sitting on market and selling. It's worth $65/hour and the sellers will listen more to a Home Stager than they will their agent!

Oct 21, 2008 03:38 PM

Sassy Skelton

Staged Right Professional Home Staging Colorado Springs - Colorado Springs, CO

Great concept! Mind if I leverage it someday??? :)

Oct 21, 2008 03:41 PM

Margaret Oscilia

Creative Concepts-Home Staging and Contracting, Salem Oregon - Salem, OR

Home Stager, Salem Oregon

Great marketing angle -- every new homeowner has at least one area that could use a boost -- what fun to have you do it for them!

Oct 21, 2008 03:46 PM

Mark Edwards

East West Realty - Suffolk, VA

East West Realty

We will gladly recommend your company as I belive home staging works in many circumstances. We have four communities in the Hampton Roads area, thanks.

Dec 30, 2010 04:39 AM

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Malie Osborn

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