- Name
- Paul Chaney
- Company
- Social Media Handyman
- E-mail
- Contact Paul Chaney (Social Media Handyman)
- Website
- http://www.thesocialmediahandyman.com
- Office Phone
- (337) 216-4423
- Cell Phone
- (337) 804-2081
- Address
- 305 Halcott Dr., #127, Lafayette, LA, 70503
- Description
- Tips, ideas and honest advice about how to use social media as a marketing tool gleaned from an industry veteran and thought-leader Paul Chaney.
About Paul:
Paul, the social media handyman, is Internet Marketing Director for Bizzuka, a Web design and development company based in Lafayette, Louisiana. He also serves as President of the International Blogging and New Media Association (IBNMA), a non-profit trade association dedicated to advancing blogging, podcasting and social media as an industry.
Paul has been involved in online marketing for nearly a decade. As one of the first business blogging consultants he understands at a granular level how conversational media tools such as blogs, social networks and micro-blogging applications can be used for marketing purposes and has worked with a number of clients assisting them in deploying such strategies.
Paul was co-founder of Blogging Systems, a blog software company that significantly impacted the real estate industry in terms of encouraging Realtors to adopt blogging as a marketing strategy. Along with Blogging Systems CEO Richard Nacht, he co-authored Realty Blogging: Build your Brand and Outsmart Your Competition, which similarly impacted the industry and which was the first blogging book to target a specific industry vertical. (He is also working on a new book dealing with the topic of social media marketing due for publication in fall 2009.)
He is a feature writer for Practical Ecommerce magazine on the use of blogs and social media for marketing purposes. He has led numerous workshops and seminars on the topic, including the first ever such seminar in Asia in 2005. He also blogged professionally with Weblogs, Inc, as well as with Allbusiness.com. He also writes for marketing resource supersite, MarketingProfs, for their Daily Fix blog.
Paul has served as Technical Editor on a number of the "For Dummies" series books related to blogs and Internet marketing, and was contributing writer on Buzz Marketing with Blogs For Dummies
, published by Wiley.
Paul has been quoted in leading mainstream media publications including the San Francisco Chronicle, Philadelphia Inquirer and Best's Review, as well as a number of industry trade magazines. His dedication to and belief in this medium has made him a widely recognized thought-leader and respected industry expert in the field of business blogging and social media.
Areas of Expertise
Need a speaker or consultant on the topic of online marketing, business blogging or social media marketing? Paul has demonstrated expertise in all of these areas.
Testimonials
Your presentation last Friday was a huge success. As a few mentioned to me, "it was the best presentation of the year." Thank you so much for your enlightening and thought provoking delivery, it was a great way to end the year.
Cathi Pavy, Principal
BBR Creative
Having Paul come and speak to our club was a great choice and I personally feel very lucky to have had him.
After he left, several club members stayed around to talk about ways they could use blogs in their own professions, then yesterday I received two new blogs from a couple of my clients who attended. Apparently they found his presentation extremely useful. It really says something when you see attendees leave a presentation and then go back to their office and immediately apply what they've learned.
Oran Parker
O'Carroll Group
Thanks so much for the fantastically fabulous presentation you gave at today’s luncheon. I don’t recall the last time I saw our club so engaged. I imagine your phone will be ringing off the hook from people wanting to learn more.
Oh, and you’re really funny, too – an added bonus!
Patricia Parks, Public Relations Specialist
Cox Acadiana
Paul's enthusiasm for new media and communications technology allowed me to emphasize to members the importance of this growing area - even back when we had to explain what blogs were before explaining why they would be important in the future. He has been equally well received by executive and staff-level employees in our meeting evaluations.
Shawn Zender-Lea, VP of Communications
Mississippi Hospital Association
I appreciate Paul's down-to-earth, unpretentious approach. He is an engaging speaker who provides useful information in"real people" terms. (See photos from event)
Michelle Clement, Dir. of Communications and Public Relations
Louisiana Hospital Association
My PRAL friends and I were blown away by your presentation. I learned a lot, as I know others did too. It’s nice to have an expert like yourself in our “backyard.” (See photos from event)
Stephen Loy
Vice President
Louisiana Technology Park
If you are excited and challenged by the world of opportunities presented by Internet communication, and if you want to know everything you can about using the 'net to promote and advance yourself or your organization's services and products, you probably are very very, very frustrated.
Why?
Because the age of modern communication once again confirms the age-old adage that "the more you learn, the more you realize how little you know." By now you have joined legions of others who know that "change" is what the Internet does best. Virtually as fast as the electrons that make it's very miracles possible.
So, here's the best advice possible that will allow you to still remain excited and meet the Internet communication challenges of the future. Do what I did: Meet Paul Chaney!
Paul is one of those persons-of-the-moment, someone who has the knack and skill to be ahead of the curve -- w-a-y ahead. He not only knows what's happening on the Worldwide Web, he also has the uncanny ability to know what's GOING to happen! And, most importantly, he is a very articulate, educational and entertaining speaker who can tell his listeners how to position themselves to take advantage of the changes!
I've been in one-on-one situations with Paul and also have been a single listener in a audience of hundreds. As a result of my experience, and the comments of those in the large groups, you are guaranteed to walk away with knowledge you didn't have when you first sat down -- valuable knowledge. The best kind, knowledge you can use INSTANTLY!
Here's another unique trait Paul possesses: If you hear him on one day and hear him again the next, you will hear something new and fresh because he will have spent the interim time period operating and responding to web logs (blogs), reading newly published books, scouring the Internet for new information, etc., and then use his special skills to interpret the impact the new information will have on individuals, companies or organizations.
He's a bundle of energy who can dig quickly into his vast storehouse of Internet knowledge and respond with clarity and bona fide expertise to ANY question asked. Most of the time, he also will go beyond the questioner's parameters and offer additional information the questioner didn't think to request -- but would soon realize he also needed if he was going to successfully and effectively apply the opportunities presented by the Internet.
Yes, I am an unabashed fan of Paul Chaney. He never ceases to amaze me even though I, too, try hard every today to continue to go down new trails of communications, marketing and growth opportunities awaiting me on the wonderful world of the Internet.
Dudley Lehew
Advertising Executive
Lehew and Associates
