understand: The Real Estate Experience - 08/16/17 06:32 AM
The Real Estate Experience  
 “It’s a big help for a real estate professional to have
experienced the buying and selling of real estate
to better understand the services, require in the
home buying and selling process that
buyers and sellers go through.”
Lou Ludwig Sales and Management Consultant,
Success Coach, Speaker, Trainer and Author
 
 
 
As I see it . . . . . . .
The real estate experience
 
A real estate professional that has  personally gone through the home buying and selling process has a far more empathy for what buyers and seller go through in a real estate transaction.
 
As a professional we have to relate to the customers … (5 comments)

understand: Know When to Speak - 08/03/17 08:50 PM
Know When to Speak
 “The great thing is to know when to speak
and when to keep quiet.”
Seneca the Younger 4 BC – 65 AD, Roman Stoic
Philosopher, Statesman, Dramatist
 
 
As I see it . . . . . . .
Know when to speak
 
Can you talk you way out of business? The answer to that question is absolutely yes.
 
One on the keys to a successful real estate career is to understand when to speak . . . . and when to be quiet.
 
Speak with a purpose . . . . to share information . . . . to get a better understand of the … (12 comments)

understand: One of the Best Ways to Communicate Effectively - 06/30/17 01:04 PM
One of the Best Ways to Communicate Effectively 
 “One of the best ways to communicate effectively
is to talk less . . . . and listen more.”
Lou Ludwig Sales and Management Consultant,
Success Coach, Speaker, Trainer and Author
 
 
 
As I see it . . . . . . .
One of best ways to communicate effectively
 
An effective communicator is a proactive listener . . . . They carefully listen to the other person when they’re speaking to better understand them as a person. As they do they will better understand the other person . . . . and their inner motivation . . … (15 comments)

understand: When You’re on a Listing Appointment - 02/27/17 06:18 AM
When You’re on a Listing Appointment
 “When you’re on a listing appointment . . . . The only
listing that’s important at that moment is the one
you’re your working on to list at that moment.”
Lou Ludwig Sales and Management Consultant,
Success Coach, Speaker, Trainer and Author
 
 
 
As I see it . . . . . . .
When you’re on a listing appointment
 
That listing is your most important listing to you at that moment . . . . Be prepared for the listing appointment . . . . be on time . . . . Look professional . . . . and be … (13 comments)

understand: Let Your Words Fall . . . . As Soft as Snowflakes - 02/05/17 08:27 PM
Let Your Words Fall  . . . . As Soft as Snowflakes
“Kind words can be short and easy to speak,
but their echoes are truly endless.”
Mother Teresa, Humanitarian     
   
 
As I see it. . . . . . . .
Let your words fall . . . . as soft as snowflakes
 
Let your words fall on the listener ears . . . . as lightly as snow flakes falling in the night . . . . and your words will be absorbed as they were meant to be.
 
Your words once spoken can never be recalled from the listener’s mind, they will be … (9 comments)

understand: Understand Your Customers - 10/14/16 07:36 AM
Understand Your Customers
"Listen to your customers to understand there needs.
To satisfy your customers needs . . . . you will have
to meet and exceed their expectations . . . .
not your expectations.”
Lou Ludwig, Sales and Management Consultant,
Success Coach, Speaker, Trainer and Author
 
 
As I see it. . . . . . . .
Understand your customers
 
When you listen to your customers . . . . You build a bridge of understanding . . . . and rapport with them. In that understanding you’ll discover the true needs of your customers.  
 
Knowing and understanding your customer’s needs . . . . … (8 comments)

understand: Listen Your Way to Success - 05/02/16 11:25 PM
Listen Your Way to Success
“Most of the successful people I’ve known are the ones who
do more listening than talking.”
Bernard M. Baruch 1870 - 1965, Wall Street Legend
 
As I see it. . . . . . . .
Listen your way to success.
 
Successful people are professional listeners . . . . and listen their way to success.
 
Successful people listen to the person that’s speaking with empathy . . . . until they know and understand the person better then the person understands them self.
 
Through their listening skills the professional knows their customers as a person . . . . and discovers … (11 comments)

understand: Sell the Way People Buy - 08/23/15 11:18 PM
 
 
Sell the Way People Buy
“Selling isn’t something you do to someone. It’s
 something you do for and with someone.”
Ron Willingham, Integrity Selling
 
As I see it. . . . . . . .
Sell the way people buy
 
People love to buy . . . . but they don’t want to be pressured . . . . or sold.
 
Interview and qualify the customer to determine . . . . . and understand their motivations . . . . their needs . . . . and their ability to buy.
 
Guide the customer through the transaction . . . . and demonstrate the value . … (27 comments)

understand: To Understand - 05/30/15 11:56 PM
To Understand
“To understand comes from wisdom . . . . To know what
to do with what you understand takes wisdom.
To acquire wisdom is a life long journey.”
Lou Ludwig, Sales and Management Consultant,
Success Coach, Speaker, Trainer and Author
 
As I see it . . . . . . . .
To Understand
 
Wisdom . . . . comes through your experiences throughout your lifetime. Wisdom is a result of trial . . . . error . . . from your successes . . . . from your setbacks . . . . and from failure. Having an open mind . . . . … (11 comments)

understand: The First Rule of Successful Communications - 05/22/15 07:22 AM
 
The First Rule of Successful Communications
“The first rule of successful communications is to proactively
listen to hear and understand . . . . Speak with a purpose
by asking questions . . . . and listen. . . . to gather
information to communicate. You will come
to hear much . . . . and speak very little.”
Lou Ludwig, Sales and Management Consultant,
Success Coach, Speaker, Trainer and Author
 
As I see it. . . . . . . .
The first rule of successful communications
 
Listen to what the other person is saying . . . . to understand their wants . … (9 comments)

understand: If You Don’t Understand Me - 10/26/14 10:38 PM
If You Don’t Understand Me
“When I was 5 years old, my mother always told me that happiness
was the key to life. When I went to school, they asked me what
I wanted to be, when I grew up. I wrote down ‘happy’. They
told me I didn’t understand the assignment, and I told
them they didn’t understand me.”
John Lennon, English Musician, Singer, Songwriter,
Founding Member of the Beatles
 
As I see it . . . . . . .
If you don’t understand me
 
If I make you comfortable being in my … (12 comments)

understand: Respect People For Their Difference - 08/05/14 01:20 PM
 
Respect People For Their Difference
“Homogeneity makes for healthy milk but anemic friendship
that cross culturally imposed lines to enlarge our hearts
and expand our vistas .”
Dan Schmidt, Author
 
As I see it . . . . . . .
 
Respect people for their difference
 
People are unique . . . . and one size doesn’t fit all.
 
People respond differently to the same condition . . . . and they need to be respected for their difference.
 
People want to be heard . . . . listen to them … (9 comments)

understand: Two Ways to Listen - 03/30/14 11:42 PM
 
Two Ways to Listen
“You can listen to what they say, sure.
But you will be far more effective if you listen
to what people do.”
Seth Godin, America Author, Entrepreneur,
Marketer and Public Speaker  
 
As I see it . . . . . . .
 
Two ways to listen
 
You can listen with your ears . . . . and hear what the person is saying.
 
You can listen with your eyes . . . . and watch their actions and what they do.
 
There is a big difference between … (8 comments)

understand: Listen to the Words - 01/14/14 09:41 AM
 
Listen to the Words
“If you wish to know the mind of man, listen to his words.”
Chinese Proverb
As I see it . . . . . . .
 
Listen to the words
 
When people listen they scan what is being said . . . . and will miss most of the conversation. By doing this they will not understand what the person is say or has said and will become lost in the conversation.
 
In negotiations this becomes a fatal flaw . . . . to successful negotiations.
 
You have to carefully … (0 comments)

understand: When You Speak . . . . Speak Clearly and Listen - 10/31/13 11:29 AM
 
 When You Speak . . . . Speak Clearly and Listen
“Speak clearly, if you speak at all; carve every word
before you let them fall.”
Oliver Wendell Holmes 1809 - 1884, America Physician,
Poet, Professor, Lecturer, Author
 
As I see it . . . . . . .
When you speak . . . . Speak clearly and listen
 
For those who speak clearly will be understood . . . .
 
Those that listen will understand . . . .
 
When you’re listening you’re fully engaging the speaker.
 
A proactive … (5 comments)

understand: There are Times Silence is Sufficient - 09/06/13 12:01 AM
Motivational Power Quote
 
There are Times Silence is Sufficient    
“Silence is the element in which great things fashion
themselves together.”
Thomas Carlyle 1795 – 1881, Scottish Philosopher,
Satirical Writer, Essayist, Historian
 
As I see it . . . . . . .
There are times silence is sufficient
 
In the negotiations process the rule is the person that talks the most . . . . loses. The professional that remains silence and listens tips the balance of the negotiations into their favor.
 
A good talker in negotiations does to much talking . . . . … (4 comments)

understand: A Curious Mind Will Ask Why - 06/18/11 04:21 PM
   
Motivational Power Quotes
 
A Curious Mind Will Ask Why
"Millions saw the apple fall,
but Newton asked why."
Bernard Baruch, American Businessman
  
As I see it . . . . . . .
A curious mind will ask why  
Ask question to gather new information to increase our knowledge.  
Listen to understand and you'll discover far more then you ever will by talking.   
Be curious and look all around you and see what you've missed and you will discover a whole new world.  
Take a new path of discovery and you'll open up a new world of … (3 comments)

understand: The First Rule of Successful Communications - 01/31/10 01:05 PM
 
 
Motivational Power Quote
 
The First Rule of Successful Communications  
 
"Hear much, speak little."
Source unknown  
  
As I see it. . . . . . . .
The first rule of successful communications 
Is to listen . . . .  listen with interest 80% of the time and to speak 20% of the time.  
Listen to the other person to understand their wants, needs, desirers and motivation.  
Ask questions of the person to gain deeper insight to who they really are as a person.  In listening we better understand how we can assist them and how … (10 comments)

 
Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC (Ludwig & Associates)

Lou Ludwig

Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Boca Raton, FL

More about me…

Ludwig & Associates

Office: (561) 703-7465

Mobile: (561) 703-7465



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