I want my MTV!

Real Estate Technology with Content, coding, marketing, host.

Move it, move it. Money for nothing and your kicks for free. Don't you want your MTV?

I want my MTV and I think you will, too. One of my foremost goals, because it is the way I feed my family and build relationships with others, is to be the FHA home loan lender others can trust.

Like most others I like acronyms. Some of my favorite are those which spell words, those which make no sense at all (BLOG for example) and those others which take popular words or names and reassign the value of the letters. Several months ago I wrote about one of my favorite acronyms APE.

FHA lender you can trustFor many years I have used APE in sessions with employees and for others to whom I was presenting to help build business strategies which work. APE is Assess, Plan and Execute. Everyone who has worked for or with me in the last 20 years should easily be able to quote HWAPAPO (hwa-pah-poe). Hard Work and Persistance Always Pays Off.

Being old(ish), as I am, sometimes 25 year old songs get into my brain and replay over and over ad nauseum. Usually just the hook. Today is no different and that hook, as you may have guessed, is from "Money For Nothing" by Dire Straits circa 1985. For those of you too young to remember the importance of that song I won't bore you. It was a big moment, though, and everyone said, "I want my MTV!" Often. A lot. Too much.

Perhaps as one's brain ages it melds together old and new, remembered and forgotten, reality and imagination. This morning when I awakened my thoughts lead my day with that phrase, "I want my MTV." Music television, of course, is what they were talking about. The old MTV pre-rap and hip-hop. Pre law suits that opened the channel to "any music" and not just MTV rock and new wave. I want my MTV.

What is MTV anymore? Back then it was cutting edge technology blended with a new enterprise of oppotunity: youth expanding on the foundation of our predecessors. It meant men could wear fuscia and aqua and have hair they never combed. It meant you no longer had to just listen because now you could watch, too! It meant innovation and change.

I still want my MTV. Today, however, it doesn't mean Music television. It means something more liberating and empowering. It means steps on the pathway to success and to leading others and partnering with others. It means a tighter and more robust social sphere. It means ...

MOTIVATION - not just for others but from others for self. Motivation I can sink my teeth into and not only the beautiful words of the most eloquent of self-help and inspirational speakers. Motivation I can see, plot, track, plan, touch, and even spend.

TRUST - without it there are no real friendships or relationships. One of my favorite moments in life was when my brother-in-law, whom I deeply admire and respect, said, "There's one thing that never changes about you. I have always been able to trust you." You couldn't have handed me $100,000 and made this feeling last like it has. That is one of the proudest moments of my life.

VALUE - added to the community, sphere of influence and circle of friends. If I am not bringing value to the conversation then I'm just babbling (which I do quite often). If my blogs and articles don't add value to the community at large then I'm likely wasting your time, my time and the poor pixels who give their digital all to making my words appear on your screen.

With REtechSouth just around the corner I want to make sure I have my MTV and, more importantly, that I am spreading my MTV to everyone who will accept it. Help me spread the MTV, will you? Share MTV with your friends and co-workers. Add something to it so that MTV remains the necessarily living foundation that it is. Most of all give it away. Give away as much MTV is you possibly can to others.

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I started writing on Active Rain in 2006 when I was representing the mortgage industry. I am no longer in that industry and many of the older posts contain outdated information. Please do not contact me for LENDING or MORTGAGE questions but rather contact a licensed mortgage professional from your area. I have always been in marketing and branding and that is still what I do. Thanks for reading!

Comments (5)

Dawn A Fabiszak
Private Label Realty ( Denver metro area, Colorado - Aurora, CO
The Dawn of a New Real Estate Experience!

Ken~  I remember when MTV came out.  Our family was the first to have it.  How exciting that was.  I like your spin on an old acronym.  I want my MTV also!

Feb 08, 2010 04:13 AM
Mike Jones
SUNSTREET MORTGAGE, LLC (BK-0907366, NMLS 145171) - Tucson, AZ
Mike Jones NMLS 223495


Love your acronym for MTV.  This oughta be featured!

Mike in Tucson

Feb 08, 2010 04:45 AM
Ken Cook
Content, coding, marketing, host. - Marietta, GA
Content Marketer/Creator

Dawn - motivation, trust and value. What more, really, could we want to receive from our efforts?

Mike - thank you sir! It's just so simple, isn't it?

Feb 08, 2010 06:44 AM
Lane Bailey
Century 21 Results Realty - Suwanee, GA
Realtor & Car Guy

Am I old?  I remember that video being on MTV...  When they played music videos.  I remember when they first started broadcasting, too...

Feb 08, 2010 02:27 PM
Home Loan Search.Online
Home Loan Search Online - Newnan, GA

Motivation, trust, and value is a great acronym for what we do. I just saw an article that mentioned that MTV took the phrase music television off it's logo. I guess it's officially no longer a music video channel.

Feb 11, 2010 01:21 AM