The Beauty of Photographing in RAW and Photoshop

Services for Real Estate Pros with AMH Creatives

We have all had "those" kind of days, the dog was sick all night, equipment breaking right when you need it, check engine light comes on in the car...this was the start to my day.  I'll admit I was a bit off, but with a quick(but expensive) trip to the camera store the day was saved, or so I thought. 

A few days later I hear from the Agent the Homeowner thought a few of the photographs appeared too wide and too bright.  Do I need to re-shoot?  No, not when I have shot in RAW and have Photoshop.

What is RAW you ask...


RAW is not an image file like JPG, it requires special software to view but the image can be more easily changed.  Think of it as allowing your computer to process the image rather than your camera, or using a darkroom to process your film vs a Polaroid.  I went back to my RAW files and played with the exposure on the images that were too bright

Photoshop then helped me correct the distortion the wide angle lens caused


Here's the before and afters...



The Homeowner felt the sinks were too light and not noticeable enough.   I took two RAW files one where the room was properly exposed and one where the sinks were noticeable and then layered them in Photoshop where the best of both could be seen.


The sofa to the right appears distorted because it was closest to the lens.  I used the  "Warp" tool in Photoshop and pushed the sofa together and with a tighter crop it doesn't appear as wide.

Comments (1)

Harry F. D'Elia III
RentVest - Phoenix, AZ
Investor , Mentor, GRI, Radio, CIPS, REOs, ABR

I love using Photoshop when it comes to real estate. Great shots

Mar 13, 2012 10:13 PM