Sometimes, You Just Have To Know Where It Fits

Looking at the whole picture in terms of marketing your real estate business can be difficult at times. Understanding which tools to use in your next marketing campaign can be even more difficult. Take a moment to look at this letter we got through our website last week.

Hi there! I love the idea of using architectural renderings in my promo materials, but I have no idea how they might fit into my current ideas. Are they expensive? How can I put them to good use so that I get more value for every marketing dollar I spend?

To be honest with you, we get this question on a fairly regular basis. Of course architectural renderings are attractive. They're clean, neat, and professional, and it's hard to imagine a realtor who wouldn't want to incorporate them. Here are a few ideas as to how you can work them into your current campaign.

• Visual details mean everything when you're listing a property that hasn't even been created yet, and designing a postcard or a brochure that uses one of our hand-drawn or photorealistic architectural renderings will help you sell your latest listing faster than you ever dreamed possible.
• You may have lots of people on your broadcast e-mail list, but if your list isn't showing the results that you'd like it to, consider integrating an architectural rendering into your next listing broadcast. It will help offer clients a look at an unfinished property in a way that will help them imagine themselves within the actual location. That can mean a better return on your investment.
• It has been estimated that nearly eighty percent of buyers start their search for a new home online, and if you're not using architectural renderings on your website to help buyers "see" the unfinished properties in your listing line-up, you're missing out on potential customers. We'll even e-mail you an electronic copy of the final rendering to help you get it posted fast.

Architectural renderings are useful to nearly every real estate marketing campaign, and if you're looking for the best renderings in the business as well as ideas about how they might fit into your next marketing move, take a moment to contact James Colucci Enterprises today. With the option of photorealistic or hand-drawn renderings as well as the option of having your marketing materials designed for you, you'll save time and money.