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Underdog-Does Everyone Want the Underdog to Win?
"There's no need to fear, Underdog is here." I remember that tag line from the Underdog cartoon show.
 
It's often said, Americans have a spot for the underdog.  Well, that's probably true, sometimes.
I remember thinking when I first became a Realtor, "Will anyone let me help them with their real estate needs? In looking at some of the local real estate publications, some Brokers and Realtors had page after page of listings.How could a new guy, an underdog so to speak, hope to be successful against such competitive forces?
That was one of the questions I asked myself throughout the course work preparing for the state real estate exam. Some of the marketing course work warned that prospective clients may ask questions like "How many listings do you have, or how many houses have you sold this year, etc." As a new guy the answer wass zip, zero, or nada. Hardly the kind of number to inspire confidence, right? Did sellers want to have an underdog in their corner, marketing their home for the best possible price?
The answer was, probably not. So what was my answer. I had no listings, but I wasn't an underdog. I had a marketing plan that was very detailed and ... more

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