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How to write business reviews to increase blog readers and leads
 
Below is an excellent article written by Bryan Robertson. I really like reading Bryan's blogs as he makes it easy to read, has highlights and gives the you the reader something of value that you can take with you when finished reading his work. His SEO blogs are all excellent. Send your comments to Bryan please..
 
I read a long time ago that writing reviews of local businesses is a great way to drive blogging traffic.  However, I've discovered that there's more to it than just writing a good article and putting an opinion out there.  You really need to go beyond a Yelp-quality article.  If you do, you'll rank on Page 1 of most Google searches for that business which means you start benefitting from the online efforts of that business as well as better contacts in the community.  I recently wrote an article about a new cupcake shop in Campbell, California.  Not only did the business owner read the review but the local merchant association asked to quote it on the community website.  Wow!
#1  WRITE A GREAT REVIEW - This means you've got to write the same 300-500 words you would write for any other article ... more

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