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How to deal with Facebook's latest pain-in-the-butt algorithm change
Ah, Facebook. The 900-lb social media gorilla that you can't ignore, with 2.07 billion monthly active users. But the bigger Facebook gets, the harder it is for them to keep people happy. For the past several years, Facebook's answer to the quandary of too much content, has been to diminish your slice of the organic-reach pie...especially if you're a business. 
Facebook's newest algorithm change puts "friends and family first" in the user experience, and strives to improve the quality of content. Fair enough. We've done some homework and brainstorming for you. We'll bottom-line what this latest Facebook change means - and what you can do about it:
1. For business pages, organic reach is going to stink more than it already does. 
2. "Likes" are no longer enough. Facebook wants to see comments. Comments are a big part of what the new algorithms will look for, in order to determine a "quality" post. It's all about starting a conversation. Not only does Facebook want comments, the length of the comments count! 
3. For real estate agents, this could mean going out on a limb. Share your opinion on what is driving your local market. Or share your opinion about how tax reform might affect home values in your tourist town. (That ... more

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