real estate marketing: In The Absence Of Real Marketing, There Is Syndication - 05/03/12 03:34 AM
In the absence of real marketing, there is syndication.When new sites began to pop up offering additional exposure for property listings, the whole idea seemed like a good one.  More online exposure should lead to an increased chance for a successful sale, right?  The proverbial smelly substance hit the fan recently when a San Diego agency decided to pull all of their listings from syndication...and did so publicly.  You may agree or disagree with their decision, but their actions have certainly caused many to take another look at the topic.
Has all of this listing syndication resulted in more sales, better deals, … (10 comments)