Your Internet Presence...How Much is Too Much?

Real Estate Broker/Owner with Missy Caulk TEAM

How much is too much?

I'm talking about the web-sites you maintain and your Internet Presence.

Sometimes it can get a little overwhelming, especially with blogs that you have to keep up with. I am thankful that my AnnArborUndressedBlog, (outside Activerain blog) auto posts from my Activerain posts.

ann arbor undressed

It took a while to get the search engines to like AnnArborUndressed but now since Activerain changed the outside blogs to be the authority blog it moving up in the SERPS. 

Are you new to Activerain?

If so and you have tried the FREE version; it is time to upgrade to the paid subscription. This is where the power of blogging can change your future and bring in business. If you need help give me a call.

I have a couple of static sites: and One is new but with the old domain name. Dakno redesigned it and I post all my listings on there. I can also add community information and neighborhoods so it is not totally static.

The MissyCaulkTeam site is a Point2Agent site. I have imported by RSS feed my blogs. I use this site because it syndicates my listings to agents all over S.E. Michigan to agents that have accepted a handshake agreement. I get a few leads from it a month, so I've kept it. But, it doesn't really work well with Fox Fire or Safari and I hate to go over to IE. It is suppose to but it always logs up.

AnnArborRealEstateTalk is my blog about Ann Arbor and Saline. I rarely post fun stuff, or technology things over there.  Just information for the consumer. I posted on Land Contracts being acceptable for taking advantage of the First Time Home Buyer Credit. I have about 51 comments and requests to read the legal decision.

Photos.AnnArborRealEstateTalk.comI also have a photo blog, that I just use my cell phone to snap a photo when I am out and about.

That is easy to maintain, just snap and send to it automatically.



I enjoy taking photos around Ann Arbor and Saline. It makes me see my communities with a new lens.








My new baby is a Posterous Blog. I am having fun with that as you just submit a page you are reading, a photo, or whatever you are doing on the internet and it automatically posts it. Posterous blogs are FREE, and you can have as many as you want. If you haven't set one up yet, you should, they are fun. Just email anything you want to post or add the booket in your tool bar. Nobody comments too much you just get sent a bi-weekly email and can look at all the ones you are subscribing too.

Of course I have a company web-site Buy Ann Arbor Real Estate but never get leads from it. I heard Google doesn't like template sites and I have found that to be true.

One of the sites that requires very little maintenance is my




This site is basically Twitter Feeds that come in for certain pages, like Saline, Ann Arbor, Food, Wolverines, Sports, jobs, and of course Real Estate.

Once a week, I am honored to post on AgentGenius Magazine. Lani asked me to post on Sunday's recently so my first political post went in yesterday on Climate Chains.

Sunday's are going to like the Sunday morning shows on TV, so all the posts will be political. I think this will be a good fit for me.

I love the writers at AG, if you haven't visited there you should check it out.


The site that brings me the most business is my IDX Home Search Site; 

This is my Pay Per Click home search site. All my sites have a place to search homes and go straight to this Home Search


Sometimes I wonder... is it just too much...but my theory is you never know which portal a consumer is going to find you on.

When the phone rings or you receive an email with someone finding you online and needing help to buy or sell it makes it all worth it.

Remember this post was about web-site and blogs; NOTHING about Social Media Communities.

As the year 2009 winds down, my static's are showing that about 70% of my closings have come from Internet Buyers and Sellers.

It use to be the opposite, but most folks are not moving UP in Ann Arbor or Saline or Down-Sizing. So we have to be continually bringing in new business from the Buyers & Sellers on the internet moving here. 

They are waiting...but I am NOT.


KW LogoMissy Caulk & Team can be reached at 734-216-2822 or email:

Our TEAM of 6 buyer associates are available to help you relocate to Ann Arbor, Saline, Dexter, Chelsea, Milan, Ypsilanti Township, Clinton, Manchester, Whitmore Lake, or throughout Washtenaw County, MI.


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Missy Caulk, Ann Arbor Realtor

Missy Caulk, Broker/Owner of Savvy Realty Group can be reached at 734-926-9797 or email:

Our Team of 6 agents are available to help you relocate to Ann Arbor, Saline, Dexter, Chelsea, Milan, Ypsilanti Township, Clinton, Manchester, Whitmore Lake, or throughout Washtenaw County, MI.

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Stay strong, stay faithful, stay honest, stay loving, stay true to who you are, most importantly stay true to who God is as you'll be who you are, and you'll be happy, you'll be you, you'll be free. -Jamie Caulk



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Missy Caulk
Missy Caulk TEAM - Ann Arbor, MI
Savvy Realtor - Ann Arbor Real Estate

Benn, (((blushing)))

Elizabeth, I do have that on my new cards. Remember when a company was offering 20 free cards with Google Me? I posted on it, so they came in the mail.

I just ordered a bunch more for my Holiday cards. LOL

Bill, how about the whole secondary......

Virginia, I have no clue if Google images pick it up, but I am on page 1 Google for photos in Ann Arbor. It happened pretty quick and I can thank Brad and Bobby at Dakno for that.



Oct 20, 2009 10:06 AM #44
Don Anthony
Don Anthony Realty ~ - Charlotte, NC
Charlotte & Triangle NC Discount Realtor

That's very impressive!  I've got a lot of work to do in this arena.  Thanks for posting all of this info, as I'll have to reread it several times and bookmark it to get the full scoop to model.

Charlotte Flat Fee MLS Listing Don Anthony Realty

Oct 20, 2009 10:16 AM #45
Loreena and Michael Yeo
3:16 team REALTY ~ Locally-owned Frisco TX Real Estate Co. - Frisco, TX
Real Estate Agents

Yes, I find it too overwhelming since I do try to put up different posts on my website and on AR. Just 2 sites is enough to keep me busy along with my current transactions and taking care of my 2-yr old sweetheart. That in itself is a full time job. Nevertheless, it's been very important for me to make sure I do both very well.

Oct 20, 2009 12:03 PM #46
Ginger Sala
Wilkinson & Associates, Wilmington NC - Wilmington, NC
Wilmington NC Real Estate & Relocation~

Missy, My head is spinning!!! Webster's must show your photo under the definition of multi-tasking!

Oct 20, 2009 02:19 PM #47
William James Walton Sr.
WEICHERT, REALTORS® - Briotti Group - Waterbury, CT
Greater Waterbury Real Estate

Missy, informative as always, and I'll have to come back to comment further, but its nighttime for me now...been alittle too busy with a grandmother in the hospital. I'll bookmark for a more thorough read when I can find the time.

Oct 20, 2009 02:24 PM #48
Kerry Jenkins
Prime Properties - Crestline, CA

I think that you can never have too much unless you can't keep up with them. Great blog!

Oct 20, 2009 02:50 PM #49
Jirius Isaac
Isaac Real Estate &TriStar Mortgage - Kenmore, WA
Real Estate & loans in Kenmore, WA

Missy, This blog of yours is wonderful and very creative.  It is fun to read what you write. By the way, I graduated from U of M in 1970 and was instrumental in shutting it down in protest of the Vietnam War.  Seems like a long time ago and yesterday at the same time, because the cause is always on.

Oct 20, 2009 04:23 PM #50
R.E. Renée Hoover, Salesperson
Century 21 Geba Realty, Milford, PA; Licensed in PA & NYS - Milford, PA
Poconos, Pike, Wayne, Monroe Counties, PA; PA/NYS

Missy, great resource for information regarding blogging platforms.  Not sure I agree about the approach tho - at what point does it become too much, and our presence become a form of internet spamming.  I believe a high quality blog with good SEO and internet ranking might be as effective, and avoid the appearance of spamming the internet.  I've heard both sides of the debate.

Oct 20, 2009 10:46 PM #51
Missy Caulk
Missy Caulk TEAM - Ann Arbor, MI
Savvy Realtor - Ann Arbor Real Estate

Renee, thanks for commenting. My goal is to have the most exposure for my sellers. My second goal is to drive traffic to my search site, where buyers can find us to look for homes in Ann Arbor and Washtenaw County.

There are many portals or ways a buyer searches, hense the different search engines.

Never heard of spamming the internet.

Google allows 10 spots on page 1 etc...

However, rarely does the same web-site or blog get two places. Depends on the key words used.

I like to be found on page 1 or 2 more many search terms, so by having more you sites you have a better opportunity to get the consumers looking to buy or sell.

Not spam at all, as I give good content.

Oct 20, 2009 11:27 PM #52
Mike Weber
Keller Williams Realty Northern Colorado - Fort Collins, CO
40+ years in Northern Colorado

Thanks for this list of great ideas.  I look forward to using this blog as a to-do list to increase my online presence.

Oct 21, 2009 01:26 AM #53
Tonda & Steve Hoagland
Keller Williams Realty - Greenwood, IN
Real Estate - Greenwood Homes for Sale - Central I

Hi Missy,

Thanks for sharing so much great information.  You're a wealth of knowledge and I always enjoy reading your posts. 

We currently have a Point 2 website that we are constantly customizing, but still aren't seeing a lot of results from it.  We just signed up for Diverse Solutions IDX through Active Rain and have added it to the P2 site.  Now I see everyone talking about Tiger.  Did we make a mistake?  Are we wrong to keep customizing the P2 site?  I don't want to waste time on something that will never be fruitful. 

How are you driving busines to your IDX site?  I see you're using pay-per-click and directing your other website traffic there.  What makes this site so effective compared to the others? 

Our budget doesn't allow us to look into Dakno right now, but I will keep it in mind for the future.   There are so many choices it can become paralyzing trying to figure out which options are the best. 

Thanks for your insight!   

Oct 21, 2009 04:59 AM #54
Matt Lateer
Llewellyn Realtors - Rockville, MD

I'm curiuos about  How is that helping you to get leads?  Does it route people to your main website?  Which has more google juice, that site or your primary site?


Oct 21, 2009 06:31 AM #55
Sandy McAlpine
Search Lake Norman Homes For Sale - Lake Norman NC

wholly guacamole!!! and back links to boot! Good job on SEO and back linking to all your sites!

Oct 21, 2009 09:44 AM #56
Missy Caulk
Missy Caulk TEAM - Ann Arbor, MI
Savvy Realtor - Ann Arbor Real Estate

Tonya and Steve, your Point2 site "should" be fine if you optimize it and diverse solutions is great. If I didn't have a tiger site that is the one I would choose. I use my outside AR blog with Lead Router for Ann Arbor. So EVERY SITE I have leads back to Tiger or my site.


Because it has Google Maps, Google Satellite Images, folks have to register and the back end where we manage our leads in fantastic. When you have a TEAM you have to know who is doing what, what is in the pipeline, how quickly they are calling, who is goofing off etc.

The PPC site brings me a lot of leads but I also get many because I viral market it, put it everywhere.

Oct 21, 2009 01:51 PM #57
Thom Abbott |770.713.1505 | Intown Atlanta GA Condo Living - Atlanta, GA
Midtown Atlanta GA Condos For Sale

Missy...I have a headache! I knew you were pretty amazing before I met you at RETech South in March. Then I read a post like this and got it going on!

I've got so many things to learn about all website is an iHouse template, and I dont' do nearly enough with it to make it more useful. I'm hoping '10 will give me the opportunity to launch a new website/blogsite and have one kick butt site. I think I would lose my mind if I had to do as many sites as you have.

And then there is that $29 here or $39 here or $59 here....they all add up really quick. Maybe the new office is going to be my kick start for the new year!

Oct 21, 2009 04:54 PM #58
Darrell Backen
Darrell Backen 1.855.216.6010 - Vancouver, BC
Digital Marketing

Very useful information. I am starting out in the Active Rain Blog system and I found you site most useful.

Oct 22, 2009 05:09 PM #59
Mark Velasco
Sharpstone Realty, Inc - Whittier, CA
Listing Agent-Whittier & Surrounding ciities

Great exposure Missy. There is no such thing as bad press.

Oct 22, 2009 05:55 PM #60
Rich Cederberg
eXp Realty - Albuquerque, NM
eXp Realty Agent Albuquerque

That is amazing. I'm wondering how much time you dedicate to yor internet marketing per day.

70% is huge. Good going!

Oct 23, 2009 03:11 AM #61
Bill Gassett
RE/MAX Executive Realty - Hopkinton, MA
Metrowest Massachusetts Real Estate

No surprise that you are getting 70% of your business from the internet. Those that have leveraged the power of SEO know that a lot of business comes your way:)

Oct 23, 2009 03:26 AM #62
Jenny Durling
L.A. Property Solutions - Los Angeles, CA
For Los Angeles real estate help 213-215-4758

How on earth do you find time to manage all those sites and write posts and STILL sell real estate?  I feel totally inadequate since i've so far been unable to consistently post to just a single blog!  You're like Wonder Woman!!

Nov 04, 2009 05:08 PM #63
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