Staged Photography combines home staging with props to create powerful listing photography. Staged Photography can help a home to sell because buyers get a positive first impression when they look at the MLS on the web.

85% of home buyers are looking at the on-line homes for sale FIRST. Make those key listing pictures count!

What is Staged Photography?

  • Listing photographs taken after the area is staged and props are added to the space to improve and update its look
  • Images are PhotoShop'd to edit any imperfections or crop unwanted background
  • Photos can be uploaded to the MLS, Realtor.com, Trulia, or wherever you'd like them to go!

What are the benefits of Staged Photography?

  1. Attractive listing photos draw buyers in from the web, they will be more apt to schedule a showing
  2. Staged Photography is less expensive than full home staging because the props are not left at the home

 

 

First column taken by Realtor without props:                                          Second column Staged Photography:

kitchen kitchen
dining room dining room
foyer foyer
living room living room
sunroom sunroom
master bath master bath
The master bedroom didn't have a picture posted on MLS at all because it just didn't show well.
Here's the staged photography image:
master bedroom
There are loads of opinions on listing photography, but I believe that trying to cram too much info into one picture isn't good. Example kitchen above, the ultra wide angle gives us a good look at the layout of the area, but it doesn't look very warm and friendly. The living room above, also with wide angle lens, makes this expansive room look narrow, but it isn't by any means!
Getting a more zoomed in look of these rooms (but still using a wide angle lens), makes the rooms look more cozy. Staged Photography combines home staging know-how and beautiful props.
Staged First Impressions also gives sellers a featured tour to post on the MLS (or to email), included with price of staged photography. The featured tour from Real Estate Shows that was created for this Hampton Falls, NH home:

Like to read more of Sue Argue's home staging blogs?

 
This post has been included in New Hampshire Information
Post is included in group: Stage It Forward...

52 Comments on What is Staged Photography?

JUN
23
2007
141,800 Points 46 Featured Posts Localism Sponsor Outside Blog
Sue: Good post with excellent before and after shots. I am still working to improve the quality of our photography and find information such as this very helpful.
11:54am • #1
318,541 Points 16 Featured Posts Outside Blog
Very nice post Sue. I love the comparisons, and it's very good advice. Especially using a wide angle lens. I like to idea of getting in closer. Turning the lights on did make a huge difference. Thanks
11:56am • #2
6 Featured Posts

Roberta,

There are loads of helpful photography blogs here at AR! Thanks for commenting on mine :) 

12:02pm • #3
6 Featured Posts
Thank you for reading and commenting Teri. Zooming can be helpful at times.
12:04pm • #4
231,345 Points 64 Featured Posts Outside Blog
Sue, this is absolutely STUNNING!!  I want the house on the right!!  :o)
12:04pm • #5
1 Featured Post
Sue, another thing is reviewing your photos as you take them.  With digital cameras you no longer have to wait for the picture to be developed.  Also, with your review you can frequently spot little changes you can make to improve the photo immediately.  Thanks for  showing  how easy it  can be to improve our presentation!
12:11pm • #6
6 Featured Posts
Patrick, you're right, taking the time to check your quality really helps. Have a great weekend.
12:18pm • #7
403,143 Points 63 Featured Posts Localism Sponsor Outside Blog
Very nice post. Nice property as well. Part of you earlier statement was about property that doesn't show well. You should see what we have to put up out here in CA. For $700,000 there is some things that if completely redecorated still wouldn't show well,lol You wouldn't believe some of the pictures in the MLS. They are so bad but then so is the property,lol
12:26pm • #8
284,633 Points 3 Featured Posts Localism Sponsor Outside Blog
Sue, beautiful photography, beautiful home.  I wish some of my listings looked near as nice as even the "before" photos!  The Kodak V570 (or V705) is definitely one of the cameras I'm considering.
1:07pm • #9
125,938 Points 2 Featured Posts Localism Sponsor Outside Blog
Absolutley Sue!  This is what I do in the Real Estate off time for a Home magazine in this area.  It is called being a photo stylist.  I cater to clients that want the pictures in this magazine to really show their business. We did one for a Design and Constuction Co. that ended up on the cover.   The last one I did was for a Kitchen Cabinette business.  Turned out great.  This is one area to add to your services ;) I did a Post on this a while back....
1:44pm • #10
136,881 Points 15 Featured Posts Outside Blog
Hey Sue - I think the photos on the right are much more compelling.  I think real estate photos try to show too much of the home and sometimes the details get lost.  Your pics are fantastic.  
8:05pm • #11
6 Featured Posts

Sarah Cooper, thank you for stopping to take a look..."stunning", I like your compliment for sure!

I created an RES of course :)

8:17pm • #12
6 Featured Posts

William, thanks for stopping by here. Sounds like you need a CA home stager :)

Are there any in your area? 

8:21pm • #13
6 Featured Posts
Brian, I have the V570 which is significantly cheaper than the V705, and from what I can make out, the difference is I can't stitch panoramic photos. There may be other features, but I'm happy with this one. 
8:27pm • #14
6 Featured Posts
Lori Kim, thanks for reading today. Magazine cover shot, good for you! And by the way, your project with Michelle was awesome too.
8:30pm • #15
6 Featured Posts

Maureen, thanks for checking these pictures out.

I was actually thinking about you and your spa pictures when I was photographing this master bath!

8:32pm • #16
6 Featured Posts

The before pics were pulled off the MLS so they are a little blurry. I could make them smaller size, but then it's hard to see the details.  

8:42pm • #17
JUN
24
2007
136,881 Points 15 Featured Posts Outside Blog
You know the larger floral arrangements in a bath really look great.  Help keep it from being too neutral.  Did I tell you that my favorite one is the one shot through the French doors. 
8:43am • #18
204,849 Points 4 Featured Posts Outside Blog

Sue - Wow!!!!  I'd love to feature these before and after shots in the group Staging "Before" & "After" Pictures group.  Could you add this post there?  Your transformation is unbelievable!!!  You are one talented professional.

Kathy

 

 

9:55am • #19
6 Featured Posts

Maureen, the grand foyer.

Maybe I should have hired a beautiful lady with a long black open-back dress walking thru the doors?

2:19pm • #20
1 Featured Post Localism Sponsor
Sue, really great examples. I am trying to improve my photography skills. I find I take better shots if I am by myself than if the seller or agent is hanging around. I need to concentrate! Thanks, Rhonda
5:05pm • #21
JUN
25
2007
104,742 Points

Sue,

I started using a professional photographer and it has made all the difference in the world. It makes my work and the house look so much better. I don't know what I would do without him!

8:40am • #22
6 Featured Posts

Rhonda & Anthea, thanks for reading and commenting.

You can do this, just keep practicing with your camera!

5:52pm • #23
381,790 Points 9 Featured Posts Localism Sponsor Outside Blog

Sue -- I think you did a great job explaining and then comparint before and after photography.  Some of the best realtors may not be the best photographers - it  is good to know where our talents begin and when we might want to bring someone on board like yourself.  Nice job. -  Have a great time in Chicago.

10:32pm • #24
JUN
26
2007
6 Featured Posts
Thank you Joan. Went on a cruise out in the harbor around the Navy Pier today. It's hot and humid in Chicago. Having fun!
3:11pm • #25

Hi Sue

The photography makes a huge impact. Great job!!!

Lynette

3:25pm • #26
275,163 Points 38 Featured Posts Outside Blog

They look awesome Sue!  What kind of camera do you use?

 

8:23pm • #27
JUN
27
2007
6 Featured Posts
Monika,  Kokak V570 & tripod. Thanks for reading :)
5:20pm • #28
6 Featured Posts
Thanks for looking and commenting Lynette from Calif :)
5:21pm • #29
JUN
30
2007
172,485 Points 15 Featured Posts Outside Blog
What an amazing difference, the angle and the light, props and proper placement - really show the full potential there - nice job Sue!
8:49pm • #30
Sue - Very Instructional. I am listing a 1.4million home Monday and am hiring a professional photographer for $600. It's good to know that there are some cost effective solutions for those hard to shoot homes. You really opened my eyes here. Thanks!
Floyd Magee
11:22pm • #31
JUL
02
2007
6 Featured Posts
Floyd, thanks for reading. Hope your listing sells fast :)
11:16am • #32
8 Featured Posts Outside Blog
As usual gorgeous work and gorgeous photos. I have had clients who could not afford to rent the items for an extended time period ask me to come in and style their rooms for sale so at least the pics would look good online and on the listing sheets. Techincally the home was not staged because it was vacant when showings started but it looked great in the marketing materials. KH
4:46pm • #33
6 Featured Posts

Bing, that's right. Beautiful marketing materials bring buyers in.

Thanks for reading Kate.

8:44pm • #34
JUL
03
2007
2 Featured Posts

Very Nice photos.  I really want to learn how to do more professional photos of my properties.  Thanks for showing!

Lexa Montierth 

1:53am • #35
343,269 Points 64 Featured Posts Localism Sponsor Outside Blog

Sue~ 

What a captivating post! As I looked at the before and after shots, I realized just how important perspective is. I also thought what a valuable post this is for REALTORS who are responsible for  the best interests of their clients. THAT made me wonder if real estate pros would want to take a special class in "performance" photo-taking. . .=)

8:04am • #36

Sue,

I am happy to see you sharing your photos with the world! It was great meeting you in Chicago. You Rock!

Anita Carrington, 

12:02pm • #37

Sue

Stunning transformation and I love the view through the french doors.  The before makes the room look almost claustrophibic while the after makes it look expansive.  I have rated and bookmarked this post for future reference.  Great advice regarding photos.  Thanks for sharing.

1:35pm • #38
6 Featured Posts

Shopping for a Kodak V570?

Thanks to all for reading this blog :)

Kathy, I'll add this as you suggested. 

10:12pm • #39
JUL
13
2007
2 Featured Posts

Sue -- Your photos are fabulous....you did an awesome job with each room. 

12:19am • #40
Sue, I made a trip over to your website to see your photos from your latest blog Your Home Staging Niche - Have You Found It? and happened upon your What Is Staged Photography? blog.  Excellent transformations and they really show that you are indeed a talented photographer.  What a difference in your photos compared to the MLS photos.  You know just what to focus on.  I don't know how I missed this blog when you posted it in June, but I've bookmarked it and given it a 5 rating.  Another new goal for me!!!  Betty
12:44am • #41
4 Featured Posts
You've made each room look like a magazine shot.  Well done!  Big difference.
12:49pm • #42
JUL
14
2007
6 Featured Posts
Judy, thank you so much. I'm glad to see you lately, you've been busy doing awesome transformations in "diamonds in the rough". Your sellers are lucky :)
9:09am • #43
6 Featured Posts
Betty, Thank you very much for the compliment, and for taking the time to check out other blogs. You authored the book for sale in your profile? Kudos!
9:14am • #44
6 Featured Posts
Juliet, I'm not a professional photographer, and I certainly don't want to come off that I think I am! But thanks for kind compliment.
9:15am • #45
6 Featured Posts

Thank you to all for checking out this blog and leaving kind compliments. Summer is a great season with the kids, and it's hard to keep up with reciprocating kindness in the Rain. 

TLW would not approve :) 

9:18am • #46
JUL
15
2007
Sue, oh no...no...no...no...no!  This book is one of the items you can buy from the CSP course I took.  I wish I had authored it, but alas it was not to be.  However, thanks to Shell Brodnax I have a new form I use for consults and it actually works better.  I include photographs of jobs that people have to do.  (This idea courtesy of Shell also.)  Shell was kind enough to share it with us on one of her blogs.  Betty
11:32am • #47
JUL
16
2007
6 Featured Posts
Betty, oooh, well then, when is your book coming out?
8:59am • #48
Sue, as soon as you agree to co-author with me.  Betty
6:56pm • #49
AUG
20
2007
Good information.  Photos looked great.
10:55pm • #50
AUG
21
2007
6 Featured Posts
Thank you Vicki. I stopped by your profile, beautiful local photos!
8:28am • #51
JAN
05

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Sue Argue - NH Home Stager

Hampton, NH

More about me…

Staged First Impressions

Address: Katie Lane, Hampton, NH, 03842

Office Phone: (603) 926-2676

Email Me

Staged First Impressions,
A New Hampshire home staging company.
Find answers to home staging questions, and see examples of what home staging can do for you. Pictures say a thousand words, so come on in, and check us out.

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