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Who Are The Best People To Ask For A Referral?

Reblogger Travis Newton
Mortgage and Lending with Salem and Bend Oregon FHA, VA & USDA 503.931.4490

Original content by Joe Stumpf

Answer:  The people who were referred to you and have not yet referred anyone.

These people are twice as likely to refer you as any other person in your relationship base.

Strategy:  Today make a list of three people who were referred to you that have not yet referred anyone. Then call each of them and use these Magic Words:

Hi, Rich, this is Joe.

I was thinking about you, and how Kate was kind enough to introduce you to me.

Rich, I was wondering who you know who's in a situation similar to what you were in, when Kate introduced us.

(pause) A person like you, who wants to buy their first home so they can reduce their tax liability.

(pause) The reason I ask is, there are some great starter homes on the market today, with low down payment financing that makes owning a home actually cheaper than renting.

(pause) The next time you're in a conversation with someone you care about and they mention they would love to own their first home, would you call me and do your best to introduce me, just like Kate did for you?

This is a great way to prospect for business and you can do it right now!

On Your Team,
www.MyByReferralOnly.com  

Joe Stumpf

Comments(2)

Chris Hill
Century 21 New Millennium - California, MD
Your Southern Maryland Real Estate Professional

I think the best people to ask for a referral is EVERYONE! Thanks for sharing.

Jun 21, 2010 03:13 PM
Larry Bergstrom
Crescent Realty, Inc. Spanaway, WA. - Spanaway, WA
CNE, CRS, GRI

Travis, your insight is right on.  After 32 years in the business I would caution any newer agents to realize that many referrals initially think of you as a "discount."

If you're prepared to justify your value - it's no big deal.

Jun 21, 2010 03:14 PM