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July's Cloudburst - Mid-Year Audit

By
Managing Real Estate Broker with Brad MacKenzie

This month, for July's Cloudburst, Kerrie asked us to:

Rabbit pacer

Write 15 blog posts 

Unless hit by a lightning bolt, or perhaps a coup de foudre, I'll meet this mark on Monday, July 8, at the latest. I write a post a day, sometimes more.

Write 100 comments with 20 of them being the first comment

I write more than 300 comments a month. Here it is July 6 and I've left over 60 comments, with ten or twelve first comments.

Wriet 5 Product Reviews 

Done.

Exercise

I work out every morning and sometimes at night if I haven't done anything else in the sports/physical realm during the day. I need to find a new hot yoga class, but in its absence, I do some yoga on my own. My longest run of each week is longer than longest one from the previous week. I'm finally getting back in shape after a two-year setback.

and Write a Midyear Audit Post

Here it is. 

- Are you on track?

Harness Racing

I'm on track. As I wrote in my May's Cloudburst post, my blogging is focused on market reports and hyperlocal posts, in addition to luxury homes, company listings, and local information about people, places, events and fun. You can find the categories that I blog about in the list of links on the right side of this page.

I'm also on track on the items I described in my Paula's 31- Day Challenge postI continue to juice several meals a day, with no dairy, wheat or "food" that comes in packaging of any kind. I continue to write personal notes and call significant people in my life every day, and to deliver random acts of kindness.

My business and pipeline is exactly on track, neither ahead nor behind. Consistent with that, I need more listings and am emphasizing that aspect of my business in my prospecting. My social presence is coming together nicely. There's plenty of ongoing work to do, but that's what I expected.

In my Spring Change for my Business post, I wrote:

1. What I will change this spring to benefit my business is to

  • hone my blog posts to address items on my target list
  • amplify my prospecting on each of my spinning plates
  • segment and prioritize target audience time
  • kaisen (gradually improve) my "first-touch-to-client" conversion process numbers

2. What I will change this spring to improve my relationships is to

  • support my son's path and growth - he has really turned a corner this year!
  • emphasize my highest priority relationships by giving them more time and attention
  • stop working when it's time to go out, relax or enjoy other people and pursuits
  • find new avenues to develop co-creative relationships 

Without going into the details on each of these, I am on track in my progress and achievements in each of these eight categories.

Joanna Cohlan
Fresh Eyes For Your Home - Chappaqua, NY
Designing, Decorating & Staging Westchester Homes

Hey Brad, sounds like you are on a very aggressive course with all this blogging-and, supporting your son's path is a wonderful way to connect, bond and cement your relationship!  All good!

Jul 06, 2013 12:17 PM
Debbie Reynolds, C21 Platinum Properties
Platinum Properties- (931)771-9070 - Clarksville, TN
The Dedicated Clarksville TN Realtor-(931)320-6730

Brad, It is clear that you have a good handle on where you have been and where you are going. Self improvement is such an important part of a balanced life.

Jul 06, 2013 12:25 PM
Kathy Schowe
California Lifestyle Realty - La Quinta, CA
La Quinta, California 760-333-8886

Brad,  I did a mid-year audit as well for this challenge.  I didn't really like what I saw as far as my first half... but I'm on track to kick some butt on the second half of 2013!  K

Jul 06, 2013 12:43 PM
John G. Johnston
John G. Johnston & Associates, LLC - Westcliffe, CO
An Exclusive Buyer's Agent ~ Westcliffe, CO

Brad  You wore me out just reading your blog.  I'm just getting back in the swing of blogging.  Work has been just too much.  I haven't had the time to exercise...and I'm a nut for running and working out!  Enjoy the day!

Jul 06, 2013 01:25 PM
Brad MacKenzie
Brad MacKenzie - Duxbury, MA
Turning Houses into Homes on the South Shore

I suppose it is aggressive, Joanna. I push myself hard.

Thanks, Debbie. Fun and learning. What else is there?

If you'd like my support for your goals, Kathy, you've got it.

Where have you been, John? I'm glad you've been busy. Stay cool and out of harm's (fires') way!

Jul 06, 2013 09:45 PM
Than Maynard
Coldwell Banker Heart of Oklahoma - Purcell, OK
Broker - Licensed to List & Sell - 405-990-8862

Up to speed on my comments, but definitely behind on my posts. But way ahead on my business for the year!

Jul 07, 2013 03:39 AM
Michael Jacobs
Pasadena, CA
Pasadena And Southern California 818.516.4393

Hi Brad -- I like how you put balance into this post - the personal along with professional goals to achieve -- very nice.   

Jul 07, 2013 04:28 AM
Brad MacKenzie
Brad MacKenzie - Duxbury, MA
Turning Houses into Homes on the South Shore

Good on ya, Than!

I appreciate that, Michael. All my best to you.

Jul 07, 2013 07:36 AM