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Blogging Boot Camp Classes

Reblogger Karen Johnson, Realtor, ABR
Real Estate Agent with Addison Wolfe Real Estate PA License RS321608

I am so glad that Bob put together this blog to remind everyone who missed the boot camp that all four recordings are still available. 

He also provides the important action items under each video.  Don't forget to print out them and use the action plans!

Original content by ActiveRain University

Blogging Boot CampActiveRain Bloggin Boot Camp

Our fundamental blog training on ActiveRain is our blogging boot camp series. This post is a hub to keep you updated on the most recent recordings from Blogging Boot Camp as well as a way for you to sign up for the next live series of classes for Blogging Boot Camp.

If you have already taken these, we have some new content as well as a whole new class in the series. 

Blogging Boot Camp is a series of classes that gives you the fundamental understanding of how to get your blog posts to rank, what you should be writing about to get in front of interested consumers in your market, how to get your information in front of as many consumers as possible and also how to use calls to action in your blog posts to drive traffic to your website and generate leads for your business.

 

Class 1: Get Ranked - Get Your Blog Posts to Rank on the Search Engines

Catch the Recording and Action Items

This is possibly the most important class related to ActiveRain. We want you ranking well in the search engines so people will find the things you've written. This class will give you the tools and the understanding to do that.

Class 2: Be Found - What to Blog about so Consumers Find Your Blog

Catch the Recording, Action Items and 500 'Homes for Sale' Keyword Phrases

What kind of phrases are consumers searching for that could lead them to your content? What type of content does a successful real estate blog have in it? What are some fundamental posts that every agent should have in their blog? As a special bonus we give you the chance to download a PDF with 500 keyword phrases that have been searched in the last 30 days. Some simple tweaks for your market and you have enough blog ideas to keep you busy for months.

Class 3: Be Active - How to Ensure the Most People Find Your Content

Catch the Recording and Action Items Now

The creation of your content is only the beginning. Learn how to share your content for maximum exposure with your sphere and social circles, on social media, and with email marketing. So many people, after they write a blog post, just sit back and hope that people find their content. But creating the content is just the beginning of the content cycle.

Class 4: Generate Leads - How to Ensure Your Blog Generates Leads

Catch the Recording and Action Items Now

Learn to generate leads with your blog posts using calls to action. You can do everything right, but if you don't have the tools to convert traffic to leads, you are missing out on a major step of the online funnel. This session is valuable in understanding the importance of your blog in your overall online strategy and how to maximize the impact of each post you write.

 

Most Recent Class Recordings

Recording and Downloads Class 1: Get Ranked - Get Your Blog Posts to Rank on the Search Engines

SEO.....you've all heard the phrase. It's our ability to get our content ranking in the search engines so that consumers looking for real estate in our market will find us. Depending on what day you're asking, well over 80% of consumers start the home search process online. And they continue to go back to Google throughout the entire journey to find the information they seek. 

The question is, will you be the one they find?

If you take the time to learn how to create blog posts that rank on the first page of the search engine, the answer is "yes, they will find you". The first class in our blogging boot camp breaks down the fundamentals of writing a blog post that ranks on the first page of the search engines.

Grab some popcorn, a cold beverage and put on your thinking cap, we're about to take you through the ins and outs of SEO.

Watch the recording of class one now




Download the action items for class one now

ActiveRain blogging boot camp class one action items



Recording and Downloads Class 2: Be Found - What to Blog about so Consumers Find Your Blog

In class one we teach real estate professionals  how to get their content to rank in the search engines. This second class shows you some of the ways people search for content online. We dive into the concepts around how we should think about keyword phrases and some of the ways we should target people doing searches online. Some simple tweaks for your market and you have enough blog ideas to keep you busy for months.

Watch the recording now



Download the 500 'Homes for Sale' Keyword Phrases now



 


Recording and Downloads Class 3: How to Share Your Real Estate Content

This series of Blogging Boot Camp we added this new class. During class three, Community Evangelist Bob Stewart stresses how the creation of your content is only the beginning.

During the Blogging Boot Camp Class Three: How to Share Your Real Estate Content we discuss how to share your content for maximum exposure with your sphere and social circles, on social media, and with email marketing. So many people, after they write a blog post, just sit back and hope that people find their content. But creating the content is just the beginning of the content cycle.

Watch the recording now



Download the boot camp action items

ActiveRain Blogging Boot Camp Class 3 Be Active: Ensure the most people see your content

 

Recording and Downloads Class 4: Using Calls to Action to Generate Leads with Your Blog

Proper use of links and calls to action in your blog posts can have a tremendous impact on how you convert traffic from your blog into prospects. Links in your blogs can also be a great way to help your own website rise in the search engine rankings.

During the Blogging Boot Camp Class Four: Using Calls to Action to Generate Leads With Your Blogs we discuss:

  • How to compel your readers to an action
  • Using links to get users where you want them
  • What every IDX needs to be an effective part of your blogging strategy
  • How many links should be in a post


This session is valuable in your overall online strategy and how to maximize the impact of each post you write. You can find the class example calls to action referenced in class, the action items to help you incorporate what you learned and the class recording below.

Watch the recording now





Example Image Calls to Action

You can download these images by right clicking and saving the image to your desktop



 




















 



Download the Action Items now




 

 

 

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Posted by

Karen Johnson

Karen Johnson, Realtor, ABR
The Jay Ginsberg Group at
Addison Wolfe Real Estate
PA License RS321608
550 Union Square Drive
New Hope, PA 18938
215-862-5500 Office
267-808-7050 Cell / Text
karenjohnson@addisonwolfe.com
addisonwolfe.com/karenjohnson

 

 

 

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"Remember there is nothing wrong with any piece of real estate the right price can't fix!"