Dear Buyer, do you understand it's a Seller's Market?
Dear Buyer,
My name is Bobby Bryant. I am Real Estate Broker in Houston, Texas. I own a Real Estate Brokerage Firm by the name of iBuy Realty. I decided to write you a letter because I believe we need to take a step back and re-evaluate our strategy in regards to finding your perfect home.
Dear Buyer, do you understand it's a Seller's Market?
You see, we have been looking at houses for about three (3) weeks now. In addition to that, we have unsuccessfully written offers on three (3) of the sixteen (16) houses we've looked at. I think it's time for me to 
explain to you that we are in a Seller's Market and what that means. In addition to that, if you are really serious about finding and purchasing your dream home there are some things that we MUST do differently moving forward. If not, you are going to get frustrated because you don't understand the market and what we need to do in order to win the bid on the house you want.
Dear Buyer, do you understand it's a Seller's Market?
With that being said, I'm going to give you FIVE (5) THINGS we MUST do in order successfully win the bid on a house in a Seller's Market. However, I want to give you the Text Book Definition of the term "Seller's Market" in regards to real estate:
Definition of a Seller's Market:
A seller's market is one in which there are more buyers than 
homes for sale. Since supply is less than demand, homes will be higher priced making the deal potentially more favorable for the seller(s).
In other words, in a Seller's Market the advantage shifts in their favor versus a Buyer's Market. But no worries, as an experienced Realtor I know exactly what we need to do in order to successfully secure the house you want!
Dear Buyer, do you understand it's a Seller's Market?
#2 KNOW WHAT YOU NEED AND WANT: What do you need in a house? How many square feet? Where should it be located? One story? Two story? Need good schools for the kids? What about being close to work? WHAT DO YOU NEED AND WANT?
These questions are important! What amount granite? Do you want wood floors? Are you cool with tile? What about stainless steel? What if the house needs painting? What if the house needs some other updating? The more clarity you have about what you want, the easier it is to spot it. In a Seller's Market, we don't have time for you to be indecisive. Somebody might be writing a contract right now on the house you want...
#3 TIME IS NOT ON YOUR SIDE: Just like I stated above, in a Seller's Market you don't have time to be indecisive. In this market, it's not about superstitions, etc.. In a Seller's Market, houses don't stay on the market long. Houses are selling for asking price, if not higher and fast! TIME IS NOT ON YOUR SIDE. If you see a house that feels like home, lets write up a solid offer. If you waste time, that house might be under contract later today because we took too long. Again, in a Seller's Market TIME IS NOT ON YOUR SIDE!
#4 WE MUST PRESENT AN OFFER THAT WILL BE FAVORABLY CONSIDERED: In a Seller's Market, I'm always entertained by the Buyer that thinks they are a PROFESSIONAL NEGOTIATOR. They watch HGTV and a few other shows and think they got the process down to a science. Well, this is real life! In a Seller's Market, most houses are going for asking price or more without closing costs. Most houses are getting multiple offers, meaning more than one. I personally just sold a house in Pearland, Texas that had thirteen (13) offers in the first week on the market. My seller accepted a offer that was $10,000 over asking price.
With that being said, if a house has been on the market for less than 30 days be prepared to potentially make a full-price offer, if not higher. In addition to that, do you need closing costs to make the deal work? If not, your deal looks more attractive if you don't ask for closing costs in a Seller's Market. If you need closing costs, add it on top of the purchase price to make your offer more attractive.
#5 DON'T BELIEVE WHAT YOU SEE ON ZILLOW.COM: Zillow is a great website! However, we will not make an offer based on the information you got off of that website. The data on that website is based on Assessed Value, not actual Appraised Value. In other words, the data you are looking at on Zillow is what the County has Assessed the Value of the house to be for tax purposes. That number is almost NEVER correct in regards to actual value. So, don't base your offer on Zillow.com. Ask me to do a CMA (Competive Market Analysis). This information will give you accurate and current data so we can make an informed decision.
Dear Buyer, do you understand it's a Seller's Market?
Now that you understand what it takes to get out here and win a bid for
your Dream House, lets go tour homes. Email me your Pre-Approval Letter so I can have it on file. I will be bringing blank contracts with me just in case you see a house you want to write an offer on. Again, I'm good at what I do! I look forward to giving you the keys to your new home....
By the way, CLICK HERE to search houses on my personal website!
Sincerely,
Bobby Bryant
713.320.8784
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