I see posts on this from April of last year. Interested to know if those agents have continued using the single property sites.
That is an interesting thought, that buyers don't have to sift through a bunch of listings to see the specific one they want.
Thanks, All. Anna
I think this is a gimick of the domain sellers and one more expense my office does not need. Spend the same money learning how to optimize your site - not hiring someone outright, but learning the concepts behind it. Then you will be able to judge the one you hire to do it much better.
For example, your website is http://www.annaboyd.com/. Your keywords start with el dorado hills real estate, but you may find more results with el dorado hills ca (129,000 vs 3,420,000 requests). Your keywords may be more targeted the way you have them, but increasing the pool you can fish from will probably increase your results.
If you learn just the basics, you can talk to an expert with more confidence. I am a novice but I work at it daily to make my pages useful to listing agents.
A single property web site in itself isn't going to bring you much traffic or do much good but a single property website that is properly advertised in search engines will make all the difference in the world. Good property website providers will optimize your property site and even submit it to other online directories.
See this hubpage discussing the topic http://hubpages.com/hub/Single-Property-Web-Sites-and-Why-They-Work
What sites are you referring to as "single property websites?" Anna Are you referring to an agents website that is not advertised or submitted to online directories? does it mean that agents have properties on activerain for the last year that havent sold? or that networking on this site doesnt help sell properties? Im new to activerain so please clarify a bit for me thanks
Cape Cod Realtor 
Hi Stephen,
I'm referring to using a company such as listingdomains.com, paying around $50 and getting the property name registered as a domain name and being able to put up photos and text and add links. Site name such a www.1234harbor.com
You can pay extra to have a sign rider. Then if flyers are out, someone can just jot down the website and know they'll go direct to that rather than doing full scale searches.
Makes sense to me. I just hadn't done it yet. And getting it on search engines would obviously be important.
Hope that helps in describing what I was thinking.
Oh ok now I understand what you mean. Thanks for the clarification. Yes Ive seen agents who purchase & submit a website for all of their listings. They buy a .com with the name of the address of the listing and advertise each separately. Great if you have the $ to purchase a .com for each listing and the time to advertise and submit each website to search engines individually. Someone like me, I have my own .com where I can advertise all the properties I want on one website!?
Cape Cod Realtor 
I've got 3 separate websites. One for everything, one for my horse and acreage properties and oen for investment properties. How many hats can I have? And I have domain names registered I haven't even begun to use yet.
Guess I just money burning a hole in my pocket. Anna
I agree with Misty Lackie. Agents should focus their efforts where they hopefully would do best. Separate websites for each listing doesnt guarantee any traffic or buyers only more work and money spent. If a seller demands his own website (I ve never had one?) maybe you should to get the listing. My easiest response is that yes I have a website and my broker has a website. Your listing will be in all of these including MLS as well as all of other free websites available where we list. Web exposure is great but if youre not where the buyers are to notice you and convert them to an real (not web) buyer what good is it?
I also agree with Eric Bouler about blogging being a good idea as well. I just installed a blog on my website. Its a good interactive function to get surfers to start a conversation with you, to try you out for a test spin!
Cape Cod Realtor 
Buyers and sellers are fickle anyways. What happens if you lose the listing 3 days after they sign. You still have to pay for the .com domain registration fees.
Anna - I was thinking about this again. It could prove useful to have 1 generic domain name that you could use for one property at a time (sort of like time exclusive). the generic name could be something like http://www.annslisting.com/ Sort of like a showcase listing exclusively for one property. You could change the property as often as necessary (say monthly or longer).
Another thought that could work (more so with a commercial property or more expensive homes) is getting a domain name custom for that property. such as www.4990SleepyHollowRd.com , I noticed this was one of your listings. The new home owners might want to buy it, or you could just give it to them at closing (possible as an incentive to buy). if you're good with websites, this doesn't even have to be costly.
Domain names are the real estate of the Internet. If it's a commercial property, chances are that the new owner may want to buy the domain name from you.
Anna - you prompted me to write a blog on this subject, take a look:
http://activerain.com/blogsview/470103/Domain-names-are-becoming
also, here's an example of an actual in use domain name address:
I did my first one http://www.tesororanch.com/
I used Ihouse (ihouseweb.com) and the charge is $50 including the name.
Also I used http://www.dotphoto.com to upload pictures and make them a virtual tour (only because my client had so many pictures beyond a normal virtual) - but I really liked the photos and the dissolves and page curls (too bad you can't choose your music) - but can't beat the price - FREE!
Here's photo show: http://www.dotphoto.com/Go.asp?l=awbnet&P=&AID=5210825&Show=Y
Anna
Yikes - $50 for a single property site? For that price did you get listing syndication, virtual tour, click-to-call, search engine optimization, open tracking and click tracking reports and all the other important things?
We wrote an AR blog post on this exact subject recently http://activerain.com/blogsview/468416/Do-Single-Property-Sites
IHouseWeb.com is in the past they design websites with web 1.0, I would look into www.imoria.com in the future for your real estate website technologies. They are designing on a content management system platform that has been voted #2 to "most likely change the world'
imoria.com is offering single property websites for Realtors! Designed with web 2.0.
They are a great tool and I use listingproducer.com -- free to try and rich in features once you publish
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