Today, real estate in Charleston is changing! The blue and white signs you were familiar with around Charleston are coming down and the name is changing from Prudential Carolina Real Estate to Carolina One Real Estate, and affiliating with Leading Real Estate Companies of the World. The flexibility of a strong local brand tied to a global network will allow us to best serve the real estate needs of the Greater Charleston community.
Leading Real Estate Companies of the World is a network of over 700 independent companies in 38 countries that does more real estate business than any franchise worldwide. Some Leading Real Estate Companies of the World members whose names you may recognize include Allen Tate, # 1 in North Carolina, and Long and Foster, #1 in the Virginia/Maryland area.
Carolina One Real Estate has done business in Charleston under several different names over our 45 year history. Each decision to change was always based on what was in the best interest of our clients. As technology and consumer behaviors change, so must we. The impact of the Internet and alternative advertising trends, including the need for a global connection, especially for our luxury market, make us confident that the decision to become independent of a franchise is the right decision, both today and going forward. It allows us more flexibility to respond to local market needs; directs more of our marketing funds locally; and our new network immediately increases national and international exposure for all of our listings. What remains unchanged is the same continuing local ownership and leadership; the fact that we are the market leader, selling 3 of every 10 homes sold in Charleston; and our commitment to you.
It's been a great changeover so far and agents and staff are excited. If you have any questions or are seeking an agent to assist in your buying or selling plans, please contact me today. Take care and have a teriffic week!!