Special offer

This and That:

By
Mortgage and Lending with Flagstar Bank Home Loans

Zillow.com continues it's march forward into the Real Estate arena with the ability for home owners to update thier own property information.  As you understand, often County records(a main source of information for Zillow property values) as well as MLS information is inaccurate(square footage, # rooms).  This causes values on Zillow to be low.

This is a big move by Zillow, allowing unique features. additions and other elements of the home to be "self-recorded" by the owner.

What's Missing on Most Real Estate Websites?

A lot of talk on online forms center around optimizing your Real Estate website for high rankings in search engines.  A much bigger and more important issue should be...Your lack of Salesmanship in print.  Ask yourself this question, Is your focus on your prospective client and what they will get by working with you, or is the website just focused on you? The number one priority for your website: get your visitor to say, "That's for me!  I want to work with YOU!"  Focus on their needs.

WebSize your images, online for FREE...

Snipshot.com

 

 

Elizabeth Ward Small
REALTOR & CEO The 3B Method Seminars - Burlington, NC

Thanks Brian!

Jun 10, 2008 05:48 PM
Sam Miller
RE/MAX Stars Realty - Howard, OH
Knox County Ohio Real Estate Specialist

Brian - Good point and your blog reminds me of an important question we should all be focusing on and that is Does this point benefit the client?  When buyers view marketing the first question they ask themselves is "What's in this for me"?  Strong marketing addresses the consumer benefits of a product or service.

Jun 10, 2008 05:49 PM
Pam Winterbauer
Pam Winterbauer Real Estate - San Ramon, CA
"Providing Blue Ribbon Service"

Brian....thanks for the tip.  Are you talking about Zillow.com? or Zillo.com?

Jun 10, 2008 06:02 PM