UNDERSTANDING WHAT IS IMPORTANT

                                                                          Understanding What Is Important

And to everyone person I asked what that meant to them, it meant something totally different. To one it was..."What's important to me is my family. My family is why I am here and why I work hard to provide for them. Everything else is second."

Another person stated, "I think the term is self explanatory. It's a matter of disctinction. What is important to learn, as opposed to something that has no impact on a life."

Then another friend stated "what it means is to take away all the trivia and understand what the important part is. To discuss a number of items of a subject but to understand what really is the main or important part."

To me understanding what is important is the most valuble piece of it all. For example: our clients....feeling what they are feeling.

Tell me what this means in  the real estate and lending fields today:

                                                 UNDERSTANDING WHAT IS IMPORTANT