As I sign up our latest new client, I pause to reflect on why they chose our company over our larger competitors. Month after month, our advertising budget is dwarfed by the monstrous amount of marketing money spent by larger companies, yet time and time again we come away with the new account af
...
03/31/2009
I put it off as long as I could...the appointment with my CPA looms large on the horizon, only 10 days to go. I know it is going to be bad..I just do not know exactly how bad. Unfortunately, I am pretty good with math, so I cannot delude myself with false consolations, telling myself "it'll all w
...
03/19/2009
As a small, service based property management company serving the greater Sacramento area, we are often asked how our company is doing during these uncertain economic times. While our new client acquisitions are somewhat lacking, they really are not doing any worse than same time last year. We co
...
03/17/2009
The FTB has agreed to use 2009 as an educational year to get ready for full compliance in 2010. While this decision comes as a relief to small business owners like me, it is short-lived as we will be facing this issue again in 2010. Property Managers for out of state owners earning more than $150
...
03/15/2009
Recently an unhappy applicant posted their thoughts in a comment on our blog, so we thought it best to touch on an important subject that has or will impact many landlords- the decision to rent to a friend or co-worker. Applicants Mr. & Mrs. "Smith" submitted applications to rent a home of ours i
...
03/15/2009
3 down, 8 to go. 11 clients and approximately $1000/month in income is at stake, not monumental but significant for a small property management company like ours. CA Franchise Tax Board has been playing around with the tax code, and it looks like our industry is next in line for their wrath. The
...
03/08/2009
Another rainy weekend here in Sacramento. The weekend was, by all accounts, supposed to be slow. My friends and family have this picture in their minds of property managers like me- usually it involves sitting with my feet up on a desk, greedily counting the rent money as it flows in, effortlessl
...
03/01/2009