John Henry's Architect Blog: Luxury Custom Home Design Real Estate

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Florida Architect John Henry blogs on a variety of subjects, from personal thoughts about state of the art architectural design and historical examples to motivational topics, local Orlando and Florida statistics and general information, and humorous stories.
This was an article written by branding consultant Tim Asimos in 2014, addressing the architect/engineering/construction industry.  I think it has applications to AR members. Establishing, conveying, and maintaining a powerful brand is a critical component of an AEC firm’s marketing strategy. “On...
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"Do you promise to tell the truth, the whole truth, and nothing but the truth?"Like real estate agents, architects meet with their clients at the beginning to find out exactly what they have in mind.  (I think lawyers call this 'discovery' in the event all the facts don't come out.)  The same pri...
This morning our neighbor mentioned that 50 kids came by begging for candy last night.  One of the children was accompanied by her mother.  She handed out an envelope which had her business card and a monogrammed pen inside.She said this: "For a great treat with no tricks, please contact me.  I a...
Thanks AR members for a great 6 month run!I have learned much, I have tried to post things that would be of interest.I have met some great people and frankly this has been almost cathartic.I don't have property listings to post, only what I have learned as an architect over the past 40 years.  An...
Inspired by Holly Weatherwax's post this morning on the notion of Community, I let my mind wander, as I am wont to do, and during breakfast with a group of friends, I put the same question up about why our communities are falling apart or not functioning.  There was a clear answer by a friend who...
Yes, it took a horror flick to make something perfectly clear...My wife's brother's son - nephew?- is an aspiring movie actor.  He's been in several movies, occasionally with a star actor.He was cast in a voodoo horror movie recently and last weekend we were invited to a screening at a local horr...
A popular analogy to some very excellent posts in recent days, I think by Barbara Todaro especially. An engine is designed to give maximum performance when it is running smoothly and the cylinders are working properly.  They all work together in fact and are TIED together with gears, camshaft, et...
by Steven Stills, Buffalo Springfield 1966 There's something happening hereWhat it is ain't exactly clearThere's a man with a gun over thereTelling me I got to beware I think it's time we stop, children, what's that soundEverybody look what's going down Battle lines being drawnNobody's right if e...
Beware of the virus that feeds, amazingly enough, on too little rather than too much...Imagine you are sitting in a very contemporary, clean lines, simple and geometrically intriguing house.  These are the kind of houses illustrated and promoted in the architectural glossies that sit on many coff...

John Henry, Florida Architect

Residential Architect, Luxury Custom Home Design
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