Top Five Reasons to change your Agent is easy at the low level because not all agents are created equal. Passing the license exam is simple, understanding and being able to communicate the vast complexities of a well done real estate transaction takes far more.
- Your Agent never picks up the phone and you have to wait to get your questions answered. (Why agents don't answer their phone, or get back to their clients and prospects makes absolutely no sense in business. Don't accept excuses from your agent who will most likely start with telling you how busy they are. HA! Give work to a truly busy person and they get it done.
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Your Agent has no clue who will buy your home. (If your agent can't have a specific conversation with you about who they believe is the target audience then they don't understand real estate. It is no longer enough to put it on MLS and hope a buyer with show up. Ask your agent to tell you who they think will buy your home and how they will market to that person.) - Your agent has no clue how to price your home in today's market. (Market factors for sales and marketing change each month, each season, every day. Pricing your home wrong can let your home fall into the sink hole of no activity.)
- Your agent sounds like all the other agents in that office and uses all the same tools. (You are not like anyone else, and neither is your house. Why would you work with an agent who's company controls every aspect of the marketing of your special property? The goal is to differentiate your home to the real buyers not look and sound like all the rest.)
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Your agent has not strategy and time line for selling your property. (So many agents are good at getting you to sign their agreement and that may be one of the few times they are actually listening to what you have to say. Great agents know why your house is unique, how they will market and what the expectation is for a sale in terms of dollars and time.
If your agent fits any of these reasons give us a call and we will explain, in detail, how to get your home sold for the most money and in the quickest period of time. I will soon add another Top Five Reasons to change your Agent
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