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How To Explain the Value of Home Staging to a Seller - Especially when a COST is involved!
I'm always surprised when speaking to a Realtor to hear 'Well it's expensive to Stage' so I wanted to take a moment to help Realtors understand that Home Staging rarely if ever costs a seller anything.  Let's start with the obvious.
 
1.  Home Staging has proven to have a return on investment in many surveys and reports.  Just ask the people at 20/20 or CBS News or the countless others who report the findings.  You can also turn to Home Gain for surveys conducted with Realtors who found that Home Staging provides a 150% return on investment as well as sell in less time.  Just think, a seller can actually make money with this smart selling strategy.
2.  Sellers receive more for a staged home verses an unstaged home.
3.  Staged Homes sell in less time.
 
Despite all of these important facts let's really break it down to plain numbers, after all numbers don't lie and they go a long way in getting to the point.  So here are some numbers you can chew on.
 
Let's say a Home Staging is as expensive as $10,000.00.  WOW!... your thinking, that's a lot.  Not really, but stay with me anyway. ... more

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