sales tips: Leverage your reputation to close more deals
- 11/11/11 03:45 AM
Thank you to business resource & tools web site AGBeat for their featured review of ReachFactor, in which they say, “ReachFactor.com is a real estate directory that serves the agent so they can better reach the consumer and because of the level of free features the company offers to help Realtors, this is going to be a hit.” We've got over 3,000 clients today who say that with ReachFactor they're getting more phone calls from prospective customers, they spend less energy convincing prospects to choose them, and they face less pressure to lower their commission. What we're finding is that having a visible … (0 comments)
sales tips: Bay East Association of REALTORS® Partners with ReachFactor to Go Beyond Agent Ratings
- 10/11/11 11:58 AM
Bay East Association of REALTORS® Partners with ReachFactor to Go Beyond Agent Ratings Bay East Association of REALTORS® announced today a partnership with agent reputation innovator ReachFactor to help its agents showcase their performance, shorten sales cycles, and generate high quality inbound leads for free. ReachFactor will be integrated into Bay East’s intranet and become available to members in October, 2011. ReachFactor is a patents-pending technology that allows real estate agents to display factual information about their client reviews, current activity, and/or peer network strength so consumers can find them and make a quick, anxiety-free decision. The technology requires almost no … (0 comments)
sales tips: Got a Post-Sale Strategy? Join the Club
- 06/24/11 04:50 AM
As everyone in this business knows, referrals are the gift that keeps on giving. One satisfied buyer or seller leads to another, and soon your reputation grows among past, present and future clients. It’s the best kind of real estate agent marketing, so why wouldn’t you want to encourage it in your real estate business every step of the way? Oddly enough, it appears most real estate professionals do not have a post-sale plan in place that they use on a consistent basis. It’s understandable, though: Once a listing has been acquired, a buyer located, an offer made, countered, etc. etc., and … (1 comments)
sales tips: Don't *star 67* yourself into oblivion
- 03/16/11 06:23 AM
I was interviewing a sales person last week and she made a comment I found very interesting. She said she commonly calls prospects by first dialing *67 so that it masks her caller ID. She said it helps her phone calls get through. I wondered why no one wants to pick up the phone when they know it’s her? Crazy? No, I’m sure lots of sales people do this. Will she get the job? Never. Here’s why. Great sales people don’t have to use *67 because they’re great at adding value. In the first connection or meeting with a prospect … (30 comments)
sales tips: Trying to get a great review from a client? 3 tips for a better response rate
- 01/03/11 06:18 AM
Feedback from past clients is a great marketing tool. There’s no sales pitch or advertisement that’s as trusted as the opinion of another customer. In fact, the 2009 Nielsen Global Online Consumer Survey of 25,000 people found that “recommendations from personal acquaintances or opinions posted by consumers online are the most trusted forms of advertising." When you ask clients for their opinion you want to be careful to not damage your relationship in the process. You don’t want to ask the same customer to post a review on Yelp, Facebook, then on LinkedIn, etc, etc. That’d be too much harassment, … (2 comments)
Thank you to business resource & tools web site AGBeat for their featured review of ReachFactor, in which they say, “ReachFactor.com is a real estate directory that serves the agent so they can better reach the consumer and because of the level of free features the company offers to help Realtors, this is going to be a hit.”
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