marketing: Let's FACE It - You Should Use Your Image To Promote Your Brand!
- 01/28/10 12:46 PM
Let's FACE It - You Should Use Your Image To Promote Your Brand! (Or It Is About You...If You Want To Get The Job!) Love the recent post by BethAnn Long about pix on signs...I laughed along with hundreds of others, but I think her post IS about me! Seriously though, I use pix in my advertising as much as possible. I use my picture a lot, online, on biz cards & signs & flyers and everywhere I can! It's not about vanity...it's about branding and awareness. Here are a few reasons why I'm pro-pix: 1. Many people can't remember a name but they … (72 comments)
marketing: Create a Sellers' Market - Turn Down Listings!
- 01/18/09 05:21 AM
To quote Lenn Harley, "Our market would have about 75% of the homes for sale that it does if every agent only took listings that the genuinely thought they could sell and not just crowd up the MLS." This quick message is for agents (and sellers) alike. It's not easy, but imperative. Agents, stop saying yes to properties that are priced too high. They clutter up the MLS, confuse buyers, and cause frustration for sellers. In our market, buyers won't even give a lowball, and everyone's time is wasted. Buyers are overwhelmed with choices. Want to turn it back to a … (14 comments)
marketing: Coffee Anyone? Friendship Marketing Works
- 06/30/08 08:09 AM
One of our agents is a master at social farming - what a doll she is too! She will just call up past clients and chat, and then drop by for a cup of coffee. They love it! They love her! She said to me one time, "I don't know why they let me in - they always say okay!" This charming woman is never pushy, never touches a website, has just learned to do a real estate show and always has business - good business - referral business - repeat business. She is sweet and gentle and motherly, always dressed immaculately with … (0 comments)
marketing: 15 Second Pitch
- 05/29/08 08:02 AM
I just found something excellent you may find useful - you know how you only have a few seconds when you meet someone to make a good impression? Especially at open houses, at the library, at the grocery store, etc...you get a splinter of time to introduce yourself in a powerful way...how about the signature at the end of an email?? Go to www.15secondpitch.com and create your pitch - actually, a few pitches would be better. Why use a buyer's agent... Why now is a good time to sell/buy... Who I am as a Realtor... Here's an example I created for … (11 comments)
Let's FACE It - You Should Use Your Image To Promote Your Brand!
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