Over my last several posts, I’ve introduce some of the basics of marketing for a preforeclosure based business, one that can produce thousands in profits. I’ve also mentioned on many occasions what you may already see as an obvious reality, that being the current challenges in working the mortgage business. After all, what are the formal mortgage broker training, attendance at mortgage seminars, and time and effort that you’ve put in doing for you now? There has to be something else in today’s market. As someone who has had mortgage loan training and who I’m sure pays attention to the news and realizes how many foreclosures are out there right now, aren’t you ready to learn how you can effectively market to new clients, profit from the current real estate economy and, in doing so, earn 10 times what you would make for simply originating a loan?

I’ve also introduced my system for working this business that works and that works consistently! If you really think about it, a foreclosure investment course (or any real estate investment course for that matter) should focus on giving you repeatable results, not just something that may work for a few select people.

Now, let’s continue this next series of posts, which focuses on business marketing. Since we’ve now covered both your target market and your marketing message, it’s time to move onward and forward. So, let’s see where we are at for this series of posts on marketing.

ü      Types of offers you will be making to motivated sellers

ü      Benefits of a business model that focuses on pre foreclosure

ü      The 3 M’s of Marketing Part I – Your Market

ü      The 3 M’s of Marketing Part II – Your Message

ü       The 3 M’s of Marketing Part III – Your Media

ü       Marketing budgets

ü       Implementing your marketing plan

The last of what I like to call the three M’s of Marketing for pre foreclosure properties concerns the media you will be using to deliver your message to your potential clients. The importance of media is that not all types of marketing or advertising are equally effective. You must be diverse and adaptable with your choice of media to be the most effective.

Examples of different media you can use to deliver your marketing message include a variety of price ranges.

Low cost marketing tools include:

<!-ü       Letters

<!-ü       Postcards

<!-ü       Doorknob tags

<!-ü       Personal visits (door knocking)

<!-ü       Phone calls

<!-ü       Flyers

<!-ü       Street corner (bandit) signs

<!-ü       Vehicle magnetic signs

<!-ü       Networking

High cost advertising media include:

<!-ü       Newspaper classified ads

<!-ü       Internet marketing (e.g. pay per click to your website)

<!-ü       Yellow Pages ads

<!-ü       Radio ads

<!-ü       TV ads

As you might expect, some combination from the lists above will broaden your appeal to motivated sellers. Just don’t fall in love with a single type of media as this will not appeal to all sellers. For best results, make sure your message and contact information remain consistent across your media and the total effort can start to resemble a sort of branding for your business.

Since you are in the mortgage lending business already, the idea of marketing your services should be something that you are well on top of, again a huge advantage you have over other investors. The mortgage lending business is intimately tied to real estate and puts you in a great position to profit from the booming preforeclosure market. Please take the time to review the action steps and tips from all of my recent posts and make sure you’ve paid attention because we’re going to move onward and forward and I want you to be in an ideal position to act upon what you are learning. Stay tuned, I have so much more to share with you, and all the best to you in success.

D.C. Fawcett

The Short Sale Expert to Mortgage Brokers

To get a FREE Short Sale Course for Mortgage Brokers, go to:

Marketing for Mortgage Brokers

.

Over my last several posts, I’ve introduce some of the basics of marketing for a foreclosure based business, one that can produce thousands in profits. I’ve also mentioned on many occasions what you may already see as an obvious reality, that being the current challenges in working the mortgage business. After all, what are the formal loan officer training, attendance at mortgage seminars, and time and effort that you’ve put in doing for you now?

There has to be something else in today’s market. As someone who has had mortgage loan training and who I’m sure pays attention to the news and realizes how many foreclosures are out there right now, aren’t you ready to learn how you can effectively market to new clients, profit from the current real estate economy and, in doing so, earn 10 times what you would make for simply originating a loan?

I’ve also introduced my system for working this business that works and that works consistently! If you really think about it, a foreclosure investment course (or any real estate investment course for that matter) should focus on giving you repeatable results, not just something that may work for a few select people.
Now, let’s continue this next series of posts, which focuses on how to find fopreclosures for loan officers.  Since we’ve now covered your target market, it’s time to move onward and forward. So, let’s see where we are at for this series of posts on marketing.

• Types of offers you will be making to motivated sellers
• Benefits of a business model that focuses on pre foreclosure
• The 3 M’s of Marketing Part I – Your Market
• The 3 M’s of Marketing Part II – Your Message
• The 3 M’s of Marketing Part III – Your Media
• Marketing budgets
• Implementing your marketing plan

The second of what I like to call the three M’s of Marketing for pre foreclosure properties concerns the message you will be delivering to your potential clients. The importance of your message cannot be understated. Think about the benefits of a good first impression and you will understand the value that accompanies your message.

If your primary mission is to buy properties from clients, then you will want to consider the following features in your marketing message:

• Emphasis on the speed with which you can operate. Nothing talks quite as much as a fast closing, especially in a pre foreclosure situation.
• Competitive offers. You are often looking for a discount but you can still make competitive offers and acquire deals so be sure to point this out.
• As is purchases. Unlike many traditional buyers, you can handle taking a property in its current condition and this can be a big selling point to many sellers who don’t want (or can’t afford) to make repairs just to sell
• Emphasize that closing with you can be at no to low cost to the seller. Compared to a realtor commission, your services are a walk in the park so be sure and point this out.

When your services also include helping homeowners to save their homes, this clearly needs to be incorporated into your marketing message. Example statements include:

• Save your home!
• Avoid foreclosure!
• Refinance with any credit score!
• Keep your home!
• Multiple strategies for staying in your home

As you might expect, some combination from the lists above will broaden your appeal to primary market sellers. Remember that your message needs to have appeal and also reflect the types of deals you wish to pursue.

Since you are in the mortgage lending business already, the idea of marketing your services should be something that you are well on top of, again a huge advantage you have over other investors. The mortgage lending business is intimately tied to real estate and puts you in a great position to profit from the booming foreclosure market. Please take the time to review the action steps and tips from all of my recent posts and make sure you’ve paid attention because we’re going to move onward and forward and I want you to be in an ideal position to act upon what you are learning. Stay tuned, I have so much more to share with you, and all the best to you in success.

D.C. Fawcett
The Short Sale Expert to Loan Officers

To get a FREE Short Sale Course for Loan Officers, go to:

Loan Officer Training for Foreclosure Short Sales

http://www.realestateforeclosuresinvesting.com/loan-officer-training.html

Over my last several posts, I’ve introduce some of the basics of a preforeclosure based business, one that can produce thousands in profits. I’ve also mentioned what you may already see as an obvious reality, that being the current challenges in working the mortgage business. After all, what are the formal mortgage broker training, attendance at mortgage seminars, and time and effort that you’ve put in doing for you now? There has to be something else in today’s market. As someone who has had mortgage loan training and who I’m sure pays attention to the news and realizes how many foreclosures are out there right now, aren’t you ready to learn how you can profit from the current real estate economy and, in doing so, earn 10 times what you would make for simply originating a loan?

I’ve also introduced my system for working this business that works and that works consistently! If you really think about it, a foreclosure investment course (or any real estate investment course for that matter) should focus on giving you repeatable results, not just something that may work for a few select people.

Now, let’s continue this next series of lessons, which focuses on business marketing. Since we covered the types of offers you’ll be making and the dynamics of the preforeclosure business model in my most recent posts, it’s time to move onward and forward.

ü      Types of offers you will be making to motivated sellers

ü      Benefits of a business model that focuses on pre foreclosure

ü       The 3 M’s of Marketing Part I – Your Market

ü      The 3 M’s of Marketing Part II – Your Message

ü      The 3 M’s of Marketing Part III – Your Media

ü      Marketing budgets

ü      Implementing your marketing plan

The first of what I like to call the three M’s of Marketing for pre foreclosure properties concerns the target market you will be going after. Your target market for your marketing efforts will likely have two levels: primary and secondary.

Your primary market typically includes the most motivated sellers out there: those who are in danger of losing their homes. Where do you find them? If you recall from the Quick Start Guide series of posts, I showed you how you can obtain pre foreclosure lists, as well as lists of properties that are 60 days or more delinquent on a mortgage. Once you get your hands on these lists, these properties become your primary market.

You secondary market can also produce quality real estate investment deals but the motivation from the sellers may not be as immediately clear. Examples of where to find secondary market properties include:

<!-ü       Expired MLS listings

<!-ü       Properties that are a part of bankruptcy proceedings

<!-ü       Properties that are involved in a divorce

<!-ü       Properties that are involved in the probate or estate process

<!-ü       Properties with absentee ownership

<!-ü       Properties that other investors no longer want (e.g. tired landlords)

<!-ü      Vacant, abandoned, or otherwise ugly properties

<!-ü     Properties inherited by a church or in the hands of an attorney

<!-ü     Properties whose owners have had difficulty refinancing or selling (good for your realtor   and mortgage broker contacts)

<!-ü    Properties that have had recent evictions

<!-ü      Properties with property tax liens

<!-ü       REO (bank owned) properties

All of these potential sources of motivation are indeed real and now you just need to get lists of addresses and contact the owners.

Since you are in the mortgage lending business already, the idea of marketing your services should be something that you are well on top of, again a huge advantage you have over other investors. The mortgage lending business is intimately tied to real estate and puts you in a great position to profit from the booming preforeclosure market. Please take the time to review the action steps and tips from all of my recent posts and make sure you’ve paid attention because we’re going to move onward and forward and I want you to be in an ideal position to act upon what you are learning. Stay tuned, I have so much more to share with you, and all the best to you in success.

D.C. Fawcett

The Short Sale Expert to Mortgage Brokers

To get a FREE Short Sale Course for Mortgage Brokers and Loan Officers, go to:

Short Sale Training for Mortgage Brokers and Loan Officers

http://realestateforeclosuresinvesting.com/mortgage-broker-training.html

Over my last several posts, I’ve introduce some of the basics of a preforeclosure based business, one that can produce thousands in profits. I’ve also mentioned what you may already see as an obvious reality, that being the current challenges in working the mortgage business. After all, what are the formal mortgage broker training, attendance at mortgage seminars, and time and effort that you’ve put in doing for you now?

There has to be something else in today’s market. As someone who has had mortgage loan training and who I’m sure pays attention to the news and realizes how many foreclosures are out there right now, aren’t you ready to learn how you can profit from the current real estate economy and, in doing so, earn 10 times what you would make for simply originating a loan?

I’ve also introduced my system for working this business that works and that works consistently! If you really think about it, a foreclosure investment course (or any real estate investment course for that matter) should focus on giving you repeatable results, not just something that may work for a few select people.
Now, let’s continue this next series of lessons, which focuses on business marketing. Since we covered the types of offers you’ll be making in my most recent post, it’s time to move onward and forward.

ü    Types of offers you will be making to motivated sellers
ü    Benefits of a business model that focuses on pre foreclosure
ü    The 3 M’s of Marketing Part I – Your Market
ü    The 3 M’s of Marketing Part II – Your Message
ü    The 3 M’s of Marketing Part III – Your Media
ü    Marketing budgets
ü    Implementing your marketing plan

Getting into the heart of this week’s lesson, let’s talk about some of the benefits of working pre foreclosures. First, you have the opportunity to buy great investment properties from highly motivated sellers. Second, you have the opportunity to help someone who is in a situation that they may not know how to remedy. Your knowledge, expertise, and compassion are all elements that can contribute mightily to the growth of your business.

You also have the option of helping someone actually save their home, as was mentioned last week. You need to tread carefully here, but there are some clear benefits to including this feature in the options you offer to your clients:

1)    Indicating that you can help clients help save their home will likely improve the response rate to your marketing. There are plenty of investors who offer to buy houses, but not all will offer that they help a homeowner save their house like you can.

2)    Instant cash flow. When you help someone save their house, be it through a refinance or helping them work out terms with their current lender, you can charge a fee for your services. We normally charge a flat fee of $750 up to 4% of their loan amount. This fee can help support your marketing budget, even when you don’t end up buying the house in question.

3)    Increased short sale leads. Sometimes, a work out plan simply will not work for a homeowner (e.g. they’re just in over their head). In these cases, you have an established relationship with the client and you can pursue a short sale on their behalf.

4)    You are helping someone preserve their version of the American dream. Home ownership has long been one of the top goals for American families and the fact that you can help preserve that for your clients should be a source of pride and satisfaction for you.

5)    Referral leads. When you help one client, that can lead to countless others through referrals. Marketing will itself generate its share of leads but referrals can also be highly lucrative.

6)    Future profit. The sad truth is that even when you help a homeowner work out an arrangement to keep their home, sometimes things don’t work out and you may very well be the first ones they call when past clients get into a bind.

Since you are in the mortgage lending business already, the idea of marketing your services should be something that you are well on top of, again a huge advantage you have over other investors. The mortgage lending business is intimately tied to real estate and puts you in a great position to profit from the booming preforeclosure market. Please take the time to review the action steps and tips from all of my recent posts and make sure you’ve paid attention because we’re going to move onward and forward and I want you to be in an ideal position to act upon what you are learning. Stay tuned, I have so much more to share with you, and all the best to you in success.

D.C. Fawcett
The Short Sale Expert to Mortgage Brokers

To get a FREE Short Sale Course for Mortgage Brokers, go to:

Short Sales for Brokers

Mortgage Broker Education

Over the last several posts, I’ve mentioned what you may already see as an obvious reality, that being the current challenges in working the mortgage business. After all, what are the formal mortgage broker training, attendance at mortgage seminars, and time and effort that you’ve put in doing for you now? There has to be something else in today’s market. As someone who has had mortgage loan training and who I’m sure pays attention to the news and realizes how many foreclosures are out there right now, aren’t you ready to learn how you can profit from the current real estate economy and, in doing so, earn 10 times what you would make for simply originating a loan?

Now that you’ve completed the Quick Start Guide portion of my online posts, let’s dive into the next series of material, which covers how to effectively market your preforeclosure business. Remember that my entire short sale course for mortgage brokers has nine main subjects that it will cover. So, let’s start by quickly reviewing all of the topics that will be covered over the next several posts.

<!--[if !supportLists]-->ü      <!--[endif]-->Types of offers you will be making to motivated sellers

<!--[if !supportLists]-->ü      <!--[endif]-->Benefits of a business model that focuses on pre foreclosure

<!--[if !supportLists]-->ü      <!--[endif]-->The 3 M’s of Marketing Part I – Your Market

<!--[if !supportLists]-->ü      <!--[endif]-->The 3 M’s of Marketing Part II – Your Message

<!--[if !supportLists]-->ü      <!--[endif]-->The 3 M’s of Marketing Part III – Your Media

<!--[if !supportLists]-->ü      <!--[endif]-->Marketing budgets

<!--[if !supportLists]-->ü      <!--[endif]-->Implementing your marketing plan

Trust me when I tell you that your business is only as effective as how you market it. For this reason, the next several posts will be very important to your overall success. Now, let’s go into the heart of this week’s lesson. With any type of real estate investment purchase, there are a number of ways to buy and pre foreclosures are no different. What may differ in helping a client work through the foreclosure process is how they want to proceed. Many sellers see the light and realize that their best option is to sell the home. In this case, there are three primary options for you to work with them to help stop foreclosure:

<!--[if !supportLists]-->1)    <!--[endif]-->A “subject to” purchase, where you help them remedy their default with the lender and continue making their payments until you can sell the home. Although we will cover how this type of deal is structured, foreclosure laws may vary from state to state so make sure you understand how to best proceed where you live and invest.

<!--[if !supportLists]-->2)    <!--[endif]-->A real estate short sale purchase, where you help the client negotiate a discounted payoff with the lender

<!--[if !supportLists]-->3)    <!--[endif]-->A wholesale purchase, where you get a pre foreclosure property under contract with the seller and then assign the contract to another investor  for a fee

Every pre foreclosure deal is different and so too should be your decision in how to purchase each deal you come across in your real estate investing business. Sometimes, though, sellers may be in a position to stay in their homes and there are also ways to help them accomplish this. These include:

<!--[if !supportLists]-->ü      <!--[endif]-->Helping them work out an arrangement with their lender

<!--[if !supportLists]-->ü      <!--[endif]-->Helping them refinance their current loan

<!--[if !supportLists]-->ü      <!--[endif]-->Arranging a lease back where they repurchase the home from you at a later date (this strategy is a sensitive one when it comes to state foreclosure laws so be sure you research this one thoroughly before ever doing it!)

With all of these options, there are likely few real estate foreclosures for which you will be unable to at least have some idea how to best pursue a solution. Since you are in the mortgage lending business already, the idea of marketing your services should be something that you are well on top of, again a huge advantage you have over other investors. The mortgage lending business is intimately tied to real estate and puts you in a great position to profit from the booming preforeclosure market. Please take the time to review the action steps and tips from all of my recent posts and make sure you’ve paid attention because we’re going to move onward and forward and I want you to be in an ideal position to act upon what you are learning. Stay tuned, I have so much more to share with you, and all the best to you in success.

D.C. Fawcett

The Short Sale Expert to Mortgage Brokers

To get a FREE Short Sale Course for Mortgage Brokers, go to:  

Short Sales for Brokers

.

I was talking to one of my Gold level coaching students about this strategy and I decided to post it so you can see it as well.

REDC stands for Real Estate Disposition Corporation. The company was started to capitalize on the wave of Foreclosures and REO properties. The same thing happened during the last foreclosure boom of the early 90’s. Only that time Hudson and Marshall, www.hudsonandmarshall.com , was the company that was aggressively listing bank owned reo properties.

Okay, now for the good stuff. Let’s break it down step by step on how you can find buyers for your properties while letting REDC foot the bill for the marketing. This company is literally filling convention centers with hundred of buyers with all of the marketing they are doing. They are all pre-qualified as well so you know they have cash or credit because they have to bring a deposit if they want to bid on any properties.

1.    Go to www.ushomeauction.com and find the time and place that REDC is coming to your town. When they come, they will be bringing hundreds of qualified buyers to a central meeting place where they hold the auction. It’s usually in a convention center. In Tampa, its at the Tampa Convention Center,

Ushomeauction is in 27 or so states. This strategy applies to any company that is doing a lot of advertising so use it where you see fit. If they’re not in your state, find a company that is.  See list below for more ideas.

2.    On the day of the auction or the night before the auction, go to the area where the auction is being held and post your signs everywhere from all of the main roads and highways on all of the corners and turns leading up to the meeting place. These signs should be made to attract attention. I use handwritten signs that say “Foreclosure, Need to Sell Today” with my phone number on them. You can also Post your “Handyman Special” or “Investor Special” signs with your website address and phone number on them

This is the language that attracts buyers because they think you are motivated. We get tons of calls from these signs. I have a guy that puts up signs for me and we pay him $1.00 per sign. After he’s done, go out and drive around the streets to make sure he did what he said he did. If you don’t check up on your sign hangers, they will start to cut corners.

Your signs should be up before the auction starts and they should be up when it ends so you can get the traffic going to the auction and the traffic leaving from the auction.

3.    Add all of the leads that call you or come to your website from these signs to your
    buyer’s list. Make sure you get their email address when they call. Now you have a qualified list of buyers you can email to for every new property you get. Your properties will be sold before you even get your short sales approved. 

If you were to do all of the advertising that REDC does to attract these buyers, you would be spending tens of thousands of dollars like they do. Now you got all of these buyers on your list from their marketing efforts. 
 

Here are some other auction sites you can check out as well:

mylandhome.com
ushomeauctions.com
ushomesauction.com
homeauction.com
ushomesauctions.net
firstpremiertrust.com
redcpublicsale.com
studio-auction.com
quickreo.com
hudsonandmarshall.com
auctionaz.com
countyrecordsresearch.com
kwiauctions.com
flhud.com
hudhomesnow.com
foreclosureconnections.com
hudsonmarshall.com
propertyauction.com
realtybid.com
las.interealty.com


For a Free Real Estate Short Sales Course, go to:

Real Estate Short Sales

Over the last several posts, I’ve mentioned what you may already see as an obvious reality, that being the current challenges in working the mortgage business. After all, what are the formal mortgage broker training, attendance at mortgage seminars, and time and effort that you’ve put in doing for you now?

There has to be something else in today’s market. As someone who has had mortgage loan training and who I’m sure pays attention to the news and realizes how many foreclosures are out there right now, aren’t you ready to learn how you can profit from the current real estate economy and, in doing so, earn 10 times what you would make for simply originating a loan?

In my last post, I also introduced some additional detailed steps for building your preforeclosure business. Remember, this is not loan officer training, mortgage training, or a mortgage seminar. It is simply cutting edge training that focuses on preforeclosures and short sales so the specific action steps are very important. Let me quickly summarize what we covered last time. In my most recent post, I asked you to:

1)    Look into obtaining a foreclosure list that updates daily with newly published leads.

2)    Explore what are called PRE-NOD lists, which identify late paying distressed sellers before a formal Notice of Default has ever even been filed!

3)    Check out a skiptracer service that can help you locate and contact distressed sellers so you can better pursue the leads you acquire.

4)    Find a realtor who can pull comps or look into accessing the MLS yourself so you can research sales trends and property values.

How did you do? If you didn’t complete some of the action steps in the list, make sure you get to them right away because they are very important to generating valuable leads for your business!

Now, let’s build on what you’ve done so far!  A huge part of a successful real estate investment business, particularly one that focuses on pre foreclosure or foreclosed homes, is getting your deals financed. Since the foreclosure process is one that requires that you be quick on your feet and even quicker sometimes with your financing strategies, I want you to complete the following action steps that will help your pre foreclosure business:

1)    Understand your own credit and buying power. This means both identifying what cash reserves you have and your consumer credit rating.

2)    Get pre-approved for investment loans so that you have this base covered by the time you start pursuing live deals.

3)    Look into sources like retirement accounts for funding deals. Accounts like IRAs can easily and legally be used for funding your business so it is worth looking into. I recommend a group called Equity Trust (www.trustetc.com) for this purpose.

4)    Start brainstorming a list of prospective private lenders who may help you fund deals. This is a very important step and I will be devoting an entire later portion of my home study course to this very topic.
Since you are in the mortgage lending business already, the financing side of things should be something that you are well on top of, again a huge advantage you have over other investors.

Trust me when I tell you that these action steps are critical foundations to your business and that they will bear results, but only if you complete the above checklist! The mortgage lending business is intimately tied to real estate and puts you in a great position to profit from the booming preforeclosure market.

Please take the time to review the action steps from all of my recent posts and make sure you’ve done them because we’re going to move onward and forward and I want you to be in an ideal position to act upon what you are learning. Stay tuned, I have so much more to share with you, and all the best to you in success.

D.C. Fawcett
The Short Sale Expert to Mortgage Brokers

To get a FREE Short Sale Course for Mortgage Brokers, go to:
Short Sales for Brokers

The last time I posted, I introduced what you may already see as an obvious reality, that being the current challenges in working the mortgage business. After all, what are the formal mortgage broker training, attendance at mortgage seminars, and time and effort that you’ve put in doing for you now? There has to be something else in today’s market. As someone who has had mortgage loan training and who I’m sure pays attention to the news and realizes how many foreclosures are out there right now, aren’t you ready to learn how you can profit from the current real estate economy and, in doing so, earn 10 times what you would make for simply originating a loan?

In my last post, I also introduced some more detailed steps for building your preforeclosure business. Remember, this is not loan officer training, mortgage training, or a mortgage seminar. It is simply cutting edge training that focuses on preforeclosures and short sales so the specific action steps are very important. Let me quickly summarize what we covered last time. In my most recent post, I asked you to:

1)    Look into setting up a business website for your real estate investing pursuits ( I suggest www.getyourinvestorwebsite.com)

2)    Explore joining a local real estate investment club (REIA). You can find a list of local clubs at http://www.nationalreia.com.

3)    Acquire a map of your target market

4)    Establish a business specific mailbox that has a physical address, NOT a PO Box! (e.g. the UPS Store)

5)    Look into getting a regular notary who can formalize your paperwork with your pre foreclosure clients

6)    Interview at least two more realtors if the first one didn’t pan out for you and start researching real estate trends for your area

How did you do? If you didn’t complete some of the action steps in the list, make sure you get to them right away because they are very important to your business!

Now, let’s build on what you’ve done so far!  A big part of a successful real estate investment business, particularly one that focuses on preforeclosure and short sales, is a good source of leads.

Since the foreclosure process is one that is in the public domain, there are quick and cost effective ways to find quality leads. I want you to look into the following tools that will help your pre foreclosure business:

1)    Look into obtaining a foreclosure list that updates daily with newly published leads. You get what you pay for so be wary of low-cost online services as their information, however accurate, may be very outdated.

2)    Explore what are called PRE-NOD lists, which identify late paying distressed sellers before a formal Notice of Default has ever even been filed! Our team can provide this valuable information to you for a nominal fee.

3)    Check out a skiptracer service that can help you locate and contact distressed sellers so you can better pursue the leads you acquire.

4)    Good leads are as much linked to seller motivation as they are to the financial strength of the deal itself. You must have a realtor who can pull comps or look into accessing the MLS yourself so you can research sales trends and property values.

Trust me when I tell you that your leads are critical foundations to your business and that they will bear results, but only if you complete the above checklist! As I mentioned the last time I posted, the fact that you are in the mortgage lending business puts you at a tremendous advantage when it comes to the basics because you either a) have already done some of these things or b) have the resources and contacts to make them happen easily. The mortgage lending business is intimately tied to real estate and puts you in a great position to profit from the booming preforeclosure market. I’d like nothing more than to help that happen for you so stay tuned, I have so much more to share with you, and all the best to you in success.

D.C. Fawcett
The Short Sale Expert to Mortgage Brokers

To get a FREE Short Sale Course for Mortgage Brokers, go to:
Short Sales for Brokers

The last time I posted, I introduced what you may already see as an obvious reality, that being the current challenges in working the mortgage business. After all, what are the formal mortgage broker training, attendance at mortgage seminars, and time and effort that you’ve put in doing for you now? There has to be something else in today’s market. As someone who has had mortgage loan training and who I’m sure pays attention to the news and realizes how many foreclosures are out there right now, aren’t you ready to learn how you can profit from the current real estate economy and, in doing so, earn 10 times what you would make for simply originating a loan?

In my last post, I also introduced my preforeclosure home study course to you and also introduced the nine main subjects that it will cover. Remember, this is not loan officer training, mortgage training, or a mortgage seminar. It is simply cutting edge training that focuses on preforeclosures and short sales. Let me quickly summarize what we covered last time. In my most recent post, I had asked you to:

<!--[if !supportLists]-->1)    <!--[endif]-->Make sure you have an office (makeshift if need be) set up, complete with tools like a computer with Internet access, set up a fax line, and look into an Efax account to receive incoming faxes on your computer

<!--[if !supportLists]-->2)    <!--[endif]-->Interview at least one local realtor and ask if they have experience working with real estate investing and/or real estate foreclosures

<!--[if !supportLists]-->3)    <!--[endif]-->Establish a basic budget that you will have for your pre foreclosure investing business

How did you do? If you didn’t do those things, make sure you get to them right away because they are very important to your business! In addition, I want you to also look into the following tools that will help your pre foreclosure business:

<!--[if !supportLists]-->1)    <!--[endif]-->Look into setting up a business website for your real estate investing pursuits ( I suggest www.getyourinvestorwebsite.com)

<!--[if !supportLists]-->2)    <!--[endif]-->Explore joining a local real estate investment club (REIA). You can find a list of local clubs at http://www.nationalreia.com.

<!--[if !supportLists]-->3)    <!--[endif]-->Acquire a map of your target market

<!--[if !supportLists]-->4)    <!--[endif]-->Establish a business specific mailbox that has a physical address, NOT a PO Box! (e.g. the UPS Store)

<!--[if !supportLists]-->5)    <!--[endif]-->Look into getting a regular notary who can formalize your paperwork with your pre foreclosure clients

<!--[if !supportLists]-->6)    <!--[endif]-->Interview at least two more realtors if the first one didn’t pan out for you and start researching real estate trends for your area

Trust me when I tell you that these things are critical foundations to your business and that they will bear results, but only if you complete the above checklist! As I mentioned the last time I posted, the fact that you are in the mortgage lending business puts you at a tremendous advantage when it comes to the basics because you either a) have already done some of these things or b) have the resources and contacts to make them happen easily. The mortgage lending business is intimately tied to real estate and puts you in a great position to profit from the booming preforeclosure market. I’d like nothing more than to help that happen for you so stay tuned, I have so much more to share with you, and all the best to you in success.

D.C. Fawcett

The Short Sale Expert to Mortgage Brokers

To get a FREE Short Sale Course for Mortgage Brokers, go to:

Short Sales for Brokers

The last time I posted, I introduced what you may already see as an obvious reality, that being the current challenges in working the mortgage business. After all the formal mortgage broker training, attendance at mortgage seminars, and time and effort that you’ve put in, what is that doing for you now? There has to be something else in today’s market.

As someone who has had mortgage loan training and who I’m sure pays attention to the news and realizes how many foreclosures are out there right now, aren’t you ready to learn how you can profit from the current real estate economy and, in doing so, earn 10 times what you would make for simply originating a loan?

Starting with today’s post, I will walk you through my innovative short sale training program that is specifically catered for those of you in the mortgage lending business. I can assure you that this is not yet another example of loan officer training, nor is it a mortgage seminar. In fact, this is something completely different from the mortgage broker training that you may be more accustomed to. What’s different about it is what makes it great.

My pre foreclosure training covers the following exciting topics, as they pertain to real estate investment, and as they pertain to your background in the mortgage lending business:

<!--    A quick start guide to help you build your real estate investment business around working the pre foreclosure market

<!--      Proven marketing strategies that appeal to clients in pre foreclosure

<!--     How to prescreen sellers and guide them into making decisions that will help them avoid a real estate foreclosure and make you money

<!--     Paperwork that is sensitive to foreclosure laws and that will help guide your clients through the pre foreclosure process

<!--     How to attract motivated buyers in a slow-moving real estate market

<!--     Effective negotiations with buyers that will help you structure profitable deals and sell properties quickly, even in a slow market

<!--      How to use private money to attract all the capital you will need to fund your pre foreclosure and other real estate investment deals

<!--    How to work with the loss mitigation departments at lenders nationwide to effectively negotiate real estate short sales

<!--      How to negotiate forbearance agreements to both avoid property foreclosure and create deals in otherwise challenging situations

Starting with the information below, I will help you lay out a foundation and establish a network that will help put you ahead of the game when it comes to working real estate foreclosures and becoming more successful in real estate investing. For starters, and to get you immediately moving in the right direction, I’d like you to do the following:

<!-1)    Make sure you have an office (makeshift if need be) set up, complete with tools like a calculator, a computer with Internet access, set up a fax line, and look into an Efax account to receive incoming faxes on your computer

<!-2)    Interview at least one local realtor and ask if they have experience working with real estate investing and/or real estate foreclosures

<!-3)    Establish a basic budget that you will have for your pre foreclosure investing business

As you can see, the fact that you are in the mortgage business puts you at a tremendous advantage when it comes to the basics and these first steps may already be in place for you. The mortgage lending business is intimately tied to real estate and puts you in a great position to profit from the booming preforeclosure market. You have a choice to make. You can continue marketing for mortgages, scrapping together what business is out there, or you can decide that now is the time to go after a business that is truly hot right now and that can earn you amazing profits. Stay tuned, I have so much more to share with you, and all the best to you in success.

D.C. Fawcett

The Short Sale Expert to Mortgage Brokers

To get a FREE Short Sale Course for Mortgage Brokers, go to:

Short Sale Training for Mortgage Brokers