The FBI has uncovered a massive loan fraud scheme reaching 40 states and possibly 800,000 homeowners that may cause readers of this story to not consider that today is April 1. This situation can happen each year at this time, despite the fact this is indeed an annual event on everyone's calendar.
This, of course, is all meant in the spirit of fun. But this is also a very IMPORTANT BUSINESS lesson for how we approach our business, our clients and the public when processing and discussing the daily news... please realize that the story behind each headline may not be what the headline suggests.
Naturally, this post is an exaggeration of this concept but that does not mean this concept does not happen commonly in the media.
Headlines are about grabbing attention, not sharing the details or even the facts. So always be careful about treating headlines as "the" news. And have a great day!
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