I have read a bunch of comments from real estate agents that web 2.0 websites do not really help promote their business or sell homes. Well, the answer to this - anything helps for one thing and if you know how to use web 2.0 websites to your website advantage you will definitely help yourself.
One thing that is very important with web 2.0 game - do not use your name as your USER ID - use your key words. For example if you register an account with www.squidoo.com, a very effective and popular with Google webiste, name it YourCityRealEstate or whatever key word you are pursuing. The secret is your account, articles and promotions show up to spiders like this then http://www.squidoo.com/yourcityrealestate instead of http://www.squidoo.com/yourname that, no offence doesn't help you with Google.
The beauty of web 2.0 websites like this is you can register as many accounts as you want using your strategic key words as account names and then link these pages to social networking websites like Twitter, FaceBook and others and then point all these pages to your sales website, creating a large number of links back to your website. Don't forget to use Bookmarking as well with all accounts that you register.
The secret for success and substancial, meanigfull traffic is to create multiple venues leading to your sales website on consisyent basis, the same as blogging or press releases. To be really successful with web 2.0 you have to publish and create consistently. And all of what you do should point to your sales website and have its URL in content, because otherwise it will be just a wasted excercise in typing.
I have too many things to tell you about this aspect of marketing, so I'd better keep some mystery and publish more secrets later. I am using a lot of web 2.0 strategies with my sales website http://www.naplesrealestateseller.com
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