No matter how old you are, you probably remember what happened every time you received birthday gift from Grandma. Your mother would sit you down with a box of notes and a pen, and tell to you write her a thank you note.
These days, the computer makes writing "thank you's" easier and email may have even replaced the mailing phase. The important thing is that the message was delivered, but an actual thank you note, maybe even handwritten, makes the gratitude seem a little truer.
How often do you get anything handwritten in the mail these days? How about a personal note from a company you do business with? Imagine for a minute how one of your clients might feel looking through the mail and finding a note from you, thanking them for a recent purchase or transaction. Do you think that would make a good impression on them? It would probably bring you to mind first the next time they or someone they know needs a real estate agent!
If your handwriting is bad, perhaps you might want to type the label or even the message. But you can still add a line to the printed text and sign the card. What you want to convey is that you personally want to offer them a heartfelt "thanks."
The personal touch is what builds relationships with people. When people feel a rappoire or relationship with you, you increase the chances your name will be on their lips when a friend asks "Who is a good real estate agent in town?" or when they need your services.
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