Converting FSBO's: Is it easier in a slow market?

Real Estate Agent with Sierra Vista Realty

New listings getting harder to get theses days as the slow down in the market continues. I have seen a increase in calls from FSBO letters that I send out and when I knock on doors, people are more willing to talk. I have also been getting calls from Talking House. This company says they can guarantee listings though converting FSBO's. I am skeptical about this expensive program. So my questions are:

Are you seeing any improvement in converting FSBO's?

How are you approaching FSBO owners?

What techniques have you used with success?

How much time do you spend on FSBO's?

Are you using "Talking House" and does this actually help convert FSBO's?

Thanks for the feedback.


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Lori Lincoln -Broker/Associate, Keller Williams Taunton, Rehoboth, Swansea, Fall River and surrounding areas
Serving Dighton Taunton, Rehoboth and more! - Taunton, MA
Success selling Taunton,Dighton Rehoboth and more
Talking Houses haven't worked for me. An IVR System with an 800 line would work better. This is called call-capture. Online home tours and staging consults work too.
Jul 13, 2007 09:18 AM #1
New Jersey Real Estate James Boyer Morris, Essex & Union County NJ Realtor
RE/MAX Properties Unlimited, Real Estate - Morristown, NJ

I have just started working FSBO's again this week.  Kicked it off by e-mailing about 50 FSBO's and got 4 responses with invites to preview their homes.  Much more positive than in the past where ether I would get no response from a first e-mail or get 2 or 3 negative responses which many times were insulting.

Talking house is a no go.


James Boyer

Realtor Associate

Keller Williams Realty

Summit, NJ 07901


Jul 13, 2007 09:29 AM #2
Diego Marin
Champions Real Estate Group - Irving, TX
Real Estate Solutions
I've also used Talking House inthe past. I can't say that it worked for me either. However, approaching the seller with a "FSBO Guide" or "First Aid Kit" and leaving it with them FREE of charge has worked great for me. HP Marketing Assistant and eListingService from First American Title have a great guide you can leave with the fsbo. Then simply follow up on a weekly bases till they ask you for a listing appointment.
Nov 24, 2007 06:53 PM #3
West Hartford CT Real Estate Agent | West Hartford Realtor |
ERA Broder Group - West Hartford, CT

Talking House worked for me on two homes.. Since the market turned.. not so much.

I have to say, there is no prescription to success other than pricing a home to the point that it is an OBVIOUS deal.

It's getting tougher and tougher.. Keep on keeping on.

Mike- CT

Dec 13, 2007 02:56 PM #4
Joeann Fossland
Advantage Solutions Group - Tucson, AZ
Master Certified Coach to Motivated Agents

In my GRI CLasses, it is ususally about 80% negative on Talking Houses. You are wise to focus on the FSBO market. They need you now more than ever!

Dec 13, 2007 05:52 PM #5
Nick Good
The Good Home Team with Keller Williams Realty - Allen, TX



What are your letter's saying to the FSBO to get them to call you?



May 13, 2008 03:17 PM #6
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