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You're right! Home staging doesn't help sell homes!!!

By Janice Sutton

Home Stager with 1st Stage Property Transformations

September 01, 2010 06:44 AM

NOT! :)

Ok so have you ever heard that Home Staging Doesn't Help Sell Homes or perhaps maybe you have said Home Staging will not work for my properties.

Well, to be honest, after over 5 years in the Home Staging Business, I have heard those words again and again and again! Blah...blah...blah...blah...blah......

Who knew becoming a Professional Home Stager would be such an uphill battle. When all I ever wanted to do was help Home Owners, Realtors, Investors market and SELL properties!!

Well...its time I stand up for myself and my colleagues and let you all in a little secret that I and tons of other Professional Home Stagers know and that is.....................

Home Staging Helps Sell Homes!

The proof is in the pudding...I mean Home Staging!! :)

Woooooo HooooOOOOO! I am thrilled to let you know that our Home Staging Company has helped 4 Vacant Riverside County, CA properties enter into Escrow the 1st month listed! And I am talking this month....August 2010!

Staged and SOLD in 1 month!! Ummmmm it doesn't get much better then that!!

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Here are a couple of Before & After pictures of the properties.

Padaro, Murrieta CA SOLD!!!

Padaro, Murrieta Vacant Home Padaro, Murrieta Home Staging

Cottonwood, Murrieta CA SOLD!!!

Cottonwood, Murrieta Vacant Home Cottonwood, Murrieta Home Staging

Falconer, Murrieta CA SOLD!!!

Falconer, Murrieta Vacant Home Falconer, Murrieta Home Staging

Windsor, Murrieta CA SOLD!!!

Windsor, Murrieta Vacant Home Windsor, Murrieta Home Staging

Still don't believe me......Well ask yourself this "What makes my Vacant Listings better then all the rest?" Answer.....Home Staging!

Bottom line......Home Staging Works! Try it you might like it!

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Blog posted by Janice Sutton, Murrieta Temecula Home Stager. We home stage & market homes for the Inland Empire/ Riverside County.

Are you looking for a Home Staging Professional? We currently stage homes in Murrieta, Temecula, Menifee, Fallbrook, Lake Elsinore, Perris, Corona, Banning and other surrounding Riverside County cities.

Don't delay....Home stage today!

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Nancy Timberlake

RE/MAX Shoreline - Portland, ME

REALTOR - Southern Maine

You don't have to convince me. I agree and statistics prove it! Nice work!

Sep 06, 2010 12:18 PM

Cynthia Larsen

Cotati, CA

Independent Broker In Sonoma County, CA

Nicely done! If a seller can afford staging I certainly encourage it!

Sep 06, 2010 12:51 PM

Peter Testa

Nationwide Homes - Danbury, CT

PETER TESTA

Of course it helps. I look at everyone's situation on an individual basis and I make a recommendation accordingly. How we move forward & how we will ultimately show the house comes down to the seller but I always make some good recommendations on how we can better the house & most are happy to take the advice. A lot of my client's are short sales so I am the stager- luckily I have a great eye and am dedicated to them showing at their best ;)

Sep 06, 2010 01:46 PM

Ralph Janisch ABR CRS Broker

Janisch & Co. - Conroe, TX

Selling Northwest Houston to good people like you!

Home staging will absolutely help to sell a home! So will scrupulous cleaning and removing everything that is not essential to the life of the seller..... AKA getting rid of all the clutter and the crap we all accumulate! Living in a home and selling a home are two totally different things. Good job!

Sep 06, 2010 02:00 PM

Kathy Kenney

Keller Williams, Princeton, NJ - Robbinsville, NJ

Realtor - Princeton & Central NJ Homes for Sale

Ditto on #46! Couldn't be said better! I absolutely believe in staging to sell a vacant home! Congrats to you!

Sep 06, 2010 04:23 PM

Angela Wong

Ewing & Associates/Sotheby's International Realty - Calabasas, CA

Janice,

I have home staging in all my marketing plan - it's essential to stage a home whether it's vacant or occupied. i have a closet full of staging towels, bathroom essentials, flowers, platter and so on....presentation helps attract buyer's attention and even decision making. A BIG fan of home staging.

Sep 06, 2010 04:36 PM

Anna Tolstoy

Coldwell Banker Residential Brokerage - Natick, MA

Janice, absolutely. The very few buyers who CAN see full potential of an empty room are indeed very few. And maybe that's why they MIGHT get better deals sometimes.

I'm currently working with a couple, the wife likes interior design (on a hobby level), and has great eye, good taste - but she tells me herself every time we see an empty room: I don't know what to make out of it. I don't understand how big or small it is! I need to see furniture! At least a table and a chair!

Sep 06, 2010 04:47 PM

Jason Watton

Realty One Group of Scottsdale, AZ - Scottsdale, AZ

Realtor - Scottsdale Arizona Homes for Sale

Agreed, I see it time and again that home straging really does work. Homebuilders are professional sellers and wouldn't think of marketing their product without staging. You've done a good job with your staging before and after pictures in adding scale to the room and enphasizing these homes' generous size. I am working with a buyer now that described a family room as small from the pictures until I pointed out the three double doors on one wall of the room - staging would have done wonders for this home and pictures. Best of luck Janice!

Sep 06, 2010 05:29 PM

Shobha Vyavahare

stagewithme, Greenville, South Carolina - Greenville, SC

I read the title of your blog and was very surprised as a stager, I was going to prove you wrong but when I read the blog you already had proved the point. pictures speak more than words. Staging works.

Shobha

stagewithme.com

Sep 07, 2010 02:21 AM

Kathleen Stuart

Stage It Now! - Richland, WA

(Letnulls wrap it up & sell it!)

There's just no arguing with SOLD! Great job!

Sep 07, 2010 02:48 AM

Anonymous

Martha Stanton-Smith

My favourite part of your post was your comment under the pictures:

Still don't believe me......Well ask yourself this "What makes my Vacant Listings better then all the rest?" Answer.....Home Staging!

If they argue that it was all the new paint and carpets that sold the place and not your furnishings and decorative touches, you have toppled that theory right there in that comment.

Sep 07, 2010 02:58 AM

#54

Morgan Evans

Douglas Elliman Real Estate - Manhattan, NY

LICENSED REAL ESTATE SALESPERSON

All it takes is a couple of before and after photographs and you can see the proof that staging is going to make a huge difference.

Sep 07, 2010 03:02 AM

Brian Bean

The Dream Big Team at Better Homes and Gardens Real Estate Champions - Riverside, CA

Homeowner Advocate, Dream Big Team, S.Calif

Great job! The stager I used in the last runup is gone (not dead, just doing other things). I will refer my clients your way.

Sep 07, 2010 03:08 AM

Janice Sutton

1st Stage Property Transformations - Murrieta, CA

Home Stager - Temecula Murrieta

Brenda - Thank you and thanks for the Re-Blog! I really appreciate you spreading the Home Staging word! :) AR rules!! You are in the right place to learn and network! Best to you :)

Andrew - Thank you for stopping by and offering your opinion on Home Staging depending on property, price, etc.

I believe every property for sale deserves and can benefit from home staging. Even properties for 25k can be highlighted with furniture placement for better flow, lighting to show off space, MLS pictures to attract online shoppers, paint to update, etc.....all on a no or low budget! A Professional Home Stager knows how to add the most BANG for the BUCK! :) I have even staged a Mobile home with little budget and the Seller re-couped his investment in home staging in the selling price!! How cool is that!

As for your questions, not sure how we ever sold "properties without home inspectors, property stagers, buyers agents and four attorneys when one handled it all not many years ago" however I am happy we don't have to try to sell what is usually are biggest investment alone anymore! :) Thanks to AR, we can network, blog and help one another to become the best in our field!

Sep 07, 2010 08:13 AM

Janice Sutton

1st Stage Property Transformations - Murrieta, CA

Home Stager - Temecula Murrieta

Barb - Thank you Girlfriend! That is exactly what I aim to do....."set these properties above the competition!" :)

Sue - Thanks! Glad you stopped in to AR. I hope you will join this wonderful networking group!

Ahhhh the HGTV shows. TV is like reading the newspaper..you can't believe everything! I am thankful for HGTV bring awareness to people about what a Home Stager is and does. I am happy HGTV helps spread the word on the importance of home staging properties for sale! :)

Virginia - Thank you so much! Usually the Seller does pay for the home staging. Some REA's will not list a property with out using a Home Stager. I have had REA's pay home staging and for consultations for occupied homeowners.

How I WISH Banks would step up and pay for home staging. I have heard from other AR Home Stager's that have worked with small banks that have used Stagers. So, there is hope! :) I would love to get together with you to see how I can help you!

Patricia - Thank you! I hope my blog helps you help your clients. It is my pleasure to spread the word and educate the public about the benefits of home staging! :)

Sep 07, 2010 08:57 AM

Marcie Sandalow

Marcie Sandalow, Compass 301.758.4894 - Bethesda, MD

Bethesda Chevy Chase DC real estate

These are great examples, Janice. Keep tooting your own horn!

Sep 07, 2010 09:15 AM

Janice Sutton

1st Stage Property Transformations - Murrieta, CA

Home Stager - Temecula Murrieta

Nancy - Yaaaah! Thank you!! This is what I am talking about! :)

Cynthia - Thanks! Many REAs believe home staging is too expensive or their client can not afford it. Newspapers and articles sometimes inflat the price of home stagin services. REA's should contact a Professional Home Stager in their area to find out about the costs of services. Home Stagers can work within any budget. Like I have said above....A Professional Home Stager knows how to add the most BANG for the BUCK! Remember, Home Staging is an investment not a cost. :)

Peter - Good for you! That is great that you have a good eye and can help your clients! Have you ever thought of adding a Professional Home Stager to your team? How about bringing your Professional Home Stager with you on listing appointments? This allows them to talk with your client and see the property. Adding another Professional to your team sets you apart from your competition! :)

Jeanne & Ralph - Thanks! Yes, everyone loves a cleaned declutter home! With more and more Buyer's looking online to view properties first impressions are so important!

Toni - Thank you!

Katherine - Thanks! Yes, vacant home staging does add a BIG impact!

Anna - Exactly! It is so hard for buyer's to visual an empty space. Home staging allows buyer's to imagine themselves living in the space! Oh, did I mention all of my inventory is for sale? Many buyer's love being able to buy furniture and accessories that they know look great in the space. :)

Sep 07, 2010 09:21 AM

Janice Sutton

1st Stage Property Transformations - Murrieta, CA

Home Stager - Temecula Murrieta

Angela - Atta giirl! I encourage agents with an eye to do their best and if I can help with furniture that would compliment their accesories all the better! I have REA's in my area that add accessories to their listings. Some of them do well....why others....well, let's just say they are not helping but distracting from the space. I will leave that for another blog :)

Jason - Exactly! Thank you! Your client is lucky to have you able to show them exactly how to use the space. Think about all those vacant houses online that don't have you to help them when Buyer's are surfing the internet! That is where we, Professional Home Stagers, can really help Buyers visualize how to use the space! Good luck to you!

Shobha - Hahahaha!! Bring it on! Write a blog! Trust me, it made me cringe writing the title for this blog! But I am so glad I did! Look, it was featured!!

We can never have too many Professional Home Stager's spreading the word about the importance of Home Staging! :)

Kathleen - I agree! Would you believe there are still so many that would disagree! Oh well, you can't win them all! Thanks for stopping by and helping spread the word!

Martha - Thanks Girlfriend! I couldn't agree more!! :)

Morgan - Thanks! Do you have a Professional Home Stager on your team? I would love to see some pictures of your staged listings. :)

Brian - Thank you so much! I am glad to hear your last Stager is not gone gone! :) I would be honored to get your referrals! Lets chat! I would love to sit down with you sometime to discuss how I can help you and your clients! :)

Marcie - Thank you! Toot toot toot toot!!!! There is no stopping me now! :)

Sep 07, 2010 09:37 AM

Bill Gassett

RE/MAX Executive Realty - Hopkinton, MA

Metrowest Massachusetts Real Estate

There is no question that a home that shows well will be a similar home that doesn't....it's not rocket science:)

Sep 07, 2010 10:45 AM

Janice Sutton

1st Stage Property Transformations - Murrieta, CA

Home Stager - Temecula Murrieta

Bill - Amen brother! You are smarter then the average bear!! :)

Sep 08, 2010 05:35 AM

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