Using scripts is old.

How old? I did a blog post a few months ago telling people to practice using scripts everyday....today that is old advice. That's how fast you must adapt to succeed in real estate.

The old scripts just didn't feel right to most people anyways. You may or may not have already realized that they weren't that effective either.

As you'll discover, and probably agree, reading scripts on the phone is going the way of the dinosaurs, the home phone, and newspapers.

Why?

Because the new scripts are not even scripts at all. They are just words and phrases that we all naturally use. The more you use them, the more you'll realize that you're truly months (if not years) behind...and it's taking business away from you.

Watch the short video below for some quick, useful examples of these valuable new words and phrases...

You can see how these new techniques are easier, more effective, and more natural than what you might be using, can you not?

Dedicated to your success,

John Alexandrov

CEO, Real Estate Inner Circle

SMPK_Button_John_Alexandrov

 
Post is included in group: Coaching and Mentoring

11 Comments on Why You May Want to Stop Using Scripts

SEP
07
2010
287,700 Points 26 Featured Posts Localism Sponsor Hit Router Called Shot Master

I've personally never been one to use scripts but many agents in our office swear by them and have been using the same ones for years.

10:17am • #1
2 Featured Posts

Thanks Dan and Amy,

Yes, using the same ones over and over eventually will not lead to more sales.

10:18am • #2
561,763 Points 11 Featured Posts Localism Sponsor Outside Blog Attended Rain Camp Called Shot Master

thanks for the info... i will look over the press kit today too... i have always hated scripts and never used them... i hate it when people use scripts on their voice mail too.. especially the ones that go on and on!!

10:19am • #3
942,022 Points 26 Featured Posts Outside Blog Attended Rain Camp

I have personally never used scripts. One must know how to talk to people. It seems one is fake. Now, one can practice using scripts to learn the business in the beginning. However, one must use their own language so people do not think they are fake.

10:20am • #4
818,352 Points Outside Blog Called Shot Master

Scipts do not sound like you.  Need to talk naturally to connect with people.  Good Advise.

10:22am • #5
4 Featured Posts

Yes, many of us use tired old platitudes and most of us as consumers ignore them. Every industry has a version of these. Like " I want to earn your business" or "We work to exceed your expectations" blah, blah.

There is a better way and that is just talking normal.

10:23am • #6
2 Featured Posts

Great comments everyone!

Paul, you really hit the nail on the head about getting ignored. That's what happens when you say the same stuff over and over.

10:27am • #7
535,983 Points 71 Featured Posts Outside Blog Attended Rain Camp Called Shot Master
I tend to hang up quickly on callers reading from a script.
10:42am • #8
2 Featured Posts

I've always felt it shouldn't be about scripts, it should be about goals.  "Opening lines" or "lead-in questions" I'm fond of, but the person on the other end of the phone doesn't always have the script in front of them, telling them how to answer  :)

10:43am • #9
SEP
12
2010
SEP
14
2010
1 Featured Post Called Shot Master

I have been resistant to using scripts but have found, as a new agent especially, that they are a great starting point as long as you don't make it your ending point. Take it, learn it, then throw it away and just have an honest conversation.

10:48am • #11


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