Blogging about real estate property listings, the local community events is a waste of time unless approached with a mindset of doing it a particular way.
Like swinging for the outfield stands.
The right way for effective real estate blogging begins with one basic ingredient for every screen of electrons you hunt and peck. Put on the overhead projector for the world to be able to see and graze, munch on as food for thought.
How you say it is as important as what you say to make folks ponder.
To help on line surfers save time, gas, money with your real estate blog post having a purpose.
But delivered in a way only you can craft naturally. One consistent approach unique to your style and personality so your "voice" is transparent, real, genuine.But also there is an issue of frequency to increase the horsepower, presence, reach around the Global Village.
Like exercise regiments, routines that start off gangbusters every January but fizzle by February.
Where the local gym guy that hands out the towels could not pick you out of a line up as a familiar recognized face of a regular patron because you have been seriously AWOL from the treadmill.Deciding to blog post once in a while is like watching television where someone hooks up the cable, dish, antennae for a few minutes to tease, then removes it for long dark static periods. And suddenly without warning turns the volume up and down. To add to the what's going on experience, confusion.
The guy or gal watching, huddled on the couch gives up.
Heads for the kitchen, opens the refrigerator, develops a thousand yard stare to look for a snack out of boredom.Like exercise, blogging so many times a week is not as effective as every day.
Like flossing more than just the week going in and coming out of a dental visit. Trying to do any exercise three times a week means you fall off the wagon, it's like on and off intermittent fire fly dependable for getting done consistently.
The best way to hard wire, solder, weld a new habit in to your DNA is daily. A routine of without thought that you do sometime during each and every day.
Why?
Practice makes perfect and hones the writing, delivery skills. The audience grows and can expect something, a tid bit carefully thought out and with a little SEO seasoning to make a consistent impression.
And like a talk show, interviews have to not just be about one topic.
So the "we've heard all that already" does not happen as one by one the surfers that entered your blogging tent do an about face and flit, bolt, leave.
Never to return.
Predictable is good with heart surgery operations events, practices. But with blogging, open it up and widen the topics selection. To increase the diversity of your audience.
Blog seeing only one person that you single out and talk to on line.
Knowing the subject covered will be like school recess when you were a little kid. And in short time, a crowd forms over by the swing set. Others notice and wander over too, out of curiosity. To see what they are missing. Blogging one on one as if you and the reader, listener, viewer are causally communicating back and forth works way way better than scripted, stilted, over their heads as if they were not in the room. Or you did not "see" them. Sense them. Cater to them.Blog daily. Make it like an essential vitamin you take, need to connect, engage, link up with individuals you have met on line. Or hope to. Maine, one big beautiful state, more neighbors have four legs here. Discover Maine.
I'm Maine REALTOR Andrew Mooers, ME Broker
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