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24% of Home Stagers say they want to get out of the business

By
Real Estate Agent with Keller Williams First Coast Realty - The Marro Team

In January, at the 2012 RESA Home Staging Convention, I polled nearly 300 home stagers and asked,“Where do you want your business to be in ten years.” It was a live poll, where attendees were given the opportunity to text or tweet their anonymous answer, much like the voting on American Idol.

Seeing as my talk was on Team Building, Your Key to Profitability and Success, I thought I had some idea of what to expect. I was in a room with some of the top professionals in the industry. The stagers represented in the room were both new and seasoned, but they were all there network, educate and create ideas and systems to grow their business.

Imagine my surprise when my survey revealed that 24% of the home stagers in the room – at the Real Estate Staging Association Convention – didn’t even want to own their business in 10 years!

See live polling results below:

So, what does that mean? It means that home stagers need to create systems and exit strategies as part of their business plans. It means that team building is a crucial part of building a successful business.

Team building helps create the bridge between the present and the future of your business. You should build a team for:

  • Time Management & Profitability
  • Branding & Image
  • Security
  • Company Valuation

Over the next few weeks, I’ll be exploring each of the reasons above. If you are ready to build a team, but need guidanceLinda Barnett, of Home Matters, LLC in Indianapolis, IN has created a Team Building for Growth & Success online course.  This course is also available for RESA Pro credit.

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 Author Bio: Melissa Marro, Home Staging Industry leader, Realtor, and entrepreneur offers a unique perspective on New Home Construction, Resale Residential Real Estate, and Home Staging

For more information on buying or selling in the Fleming Island, Orange Park, or Jacksonville, area, visit StageListSellNEFL.com or call Melissa Marro (marro.melissa at gmail.com), Keller Williams First Coast Realty, for more information (904-466-2093).

 

Comments(3)

Andrew Mooers | 207.532.6573
MOOERS REALTY - Houlton, ME
Northern Maine Real Estate-Aroostook County Broker

No home stagers in small rural areas where homes are $25,000, $35,000 and nothing wrong with them. The price is so low, staging not needed nor can be afforded.

Feb 29, 2012 11:47 PM
Tanya Griffin
Shaping Spaces Group - Manhattan Beach, CA
CID

Great presentation at RESA Conference, Thanks Melissa

Mar 13, 2012 03:55 AM
Melissa Marro
Keller Williams First Coast Realty - The Marro Team - Orange Park, FL
Jacksonville Real Estate and Home Staging

Thank you Tanya

Mar 13, 2012 03:57 AM