One of my pet peeves is BAD or DARK MLS listing photos. A listing agent has ONE chance to make a good impression with buyers. If pictures are DARK, blurry, or show room corners, open toilets, etc, the prospective buyer will just click off and move on to the next listing.
An area of photography that has always caused me trouble is shooting from the inside of a room towards a window, where it is brighter outside than the inside. The camera adjusts for lack of equalization of light, and what you get is what you see below....DARK on the inside and light on the outside.
I have learned that if you equalize the light, making the inside light similar to the outside, that you can work out this issue. However, that is not always easy to do.
SO, I have a SOLUTION......The iPiccy.com 'equalize image' feature.
Below is an ACTUAL, untouched example.
I am sure you have seen a picture like this before. You can hardly tell what is going on in the picture.
THEN, you load the picture into iPiccy.com, choose the Equalize Image button on the left and
VOILA!
Now you can also go through and clarify, retouch, and sharpen the picture and generally play with it to portray more accurately how it really looks.
BUT...
Isn't the second picture a world of difference over the first??
There's just NO excuse for posting a BAD, DARK MLS listing photo again.
Hope this helps listing agents and sellers alike.
Comments(14)