Let’s be honest: a lot of the websites out there today are in dire need of a makeover. This isn’t the Wayback Machine I’m talking about — I mean actual, live websites, in 2012, that look like they haven’t been touched since Bill Clinton was president.
For many businesses that had the good sense to set up a website five, six, even ten years ago, they haven’t had the time or ability to maintain it since then, and consequently, the site looks woefully outdated now. And since having a website that looks great and provides up-to-date information is more important than ever, there’s no better time than now to chuck that clunky old website and replace it with a shiny new one, which can be easily done using vFlyer Sites.
Before you embark on redoing your website, though, there are a few important things to consider:
1. You don’t need to completely finish the new site before taking it live.
Building a website can be done in stages, and by not waiting to launch the new site until it’s 100% finished (which, in truth, a website never is), you’ll be able to get it out there relatively quickly. Decide on a look that you like and set up your homepage and any other essential pages, then publish the site. For non-essential pages, you can always post a “Coming Soon” notice on them and add content later.
2. If you’re using the same domain name on the new site, keep as much of the structure and page names of the old site in place.
If you’ve had a website for a few years, that means the site and the individual pages on it are most likely indexed in Google. To maintain SEO continuity, it’s a good idea to keep as many of the same pages and page URLs as you can on the new site as the old one. vFlyer Sites gives you full control over both page names and page URLs.
You can use the URL settings feature to match your new page URLs with the old ones.
3. Promote your new website
Let the world know that you have a killer new website! Share a link on Facebook, Twitter, Google+, and any other social media sites you’re on. If you have a blog, promote it there as well.
4. Before your old site is taken down, take a screenshot of it.
Years from now, it could be fun to look back at your old site and have a good laugh.
If you have other questions about replacing your current website with a new one from vFlyer Sites, feel free to email or call us and we can assist you.