What do Customers really want?
I was listening to a cd today and it pointed out some very interesting points of what customers want. I used to think the rule was be available 24/7, but that burns you out and you start making mistakes. I think clients really want the following:
1. Stay in Touch
2. Save Time and Money
3. Fair and Honest
4. No SURPRISES
5. Make it Easier
6. Input from us
Each client that walks away from the closing table happy with me, is the potential for many more clients down the road. Keeping them happy is my goal.
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