Only ONE Photo Used In This MLS Listing....And, It's Not Of The House
Don't be THAT agent....Not what you want your colleages to think of you when they see your listing in MLS. Also, while I'm on the subject; it takes only a few seconds to type in the lot sq.ft. at top of listing so when other agents need it they do not have to run to tax records etc..etc..ect :-)
I recently noticed a new FOR SALE sign in the area. A beautiful house has come on the market and in addition to being a Home Stager, I'm also a curious neighbor... I couldn't wait to check out the MLS pictures. Imagine my surprise.....my complete disbelief ....when I saw only one photo. As if having only one photo isn't bad enough, the only photo for this listing isn't even of the whole house.
The single photo for this listing is of the front door....not even the whole entryway (which is very nice)....just a cropped shot of the door.
For illustration purposes here is a picture of a door which is very similar in style and finish, cropped similar to the mls picture.
After I got over my initial shock, I tried giving the agent the benefit of the doubt. Maybe they were so quick to get the house listed that they put only one photo with the intention of adding others as soon as they could. Maybe there was a scheduling issue with a photographer....something. I checked the listing history. Nope, the house has been on the market for over a week.
Aren't the first couple of weeks on the market the most important as far as exposure? Isn't this when interest and viewing of the listing will be the highest?
How can such a beautiful home be represented by this photo? Is this someone's idea of strategic marketing? I'm so confused by this.
Only ONE Photo Used In This MLS Listing....And, It's Not Of The House
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