Your Staff- Are They Leverage or Freedom?
Randy Bocook of Richmond Hill, GA does a good job with this post, I wonder if a buyers agent should have been my first hire 10 years ago, six hires later I still wonder. Although we have a great fun loving group we are not pushing it like we once did.
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Your Staff – Are they Leverage or Freedom? Richmond Hill GA Real Estate
The simple answer to the question is both. Your staff will allow you to leverage certain tasks which in turn will give you freedom to do other things. Many of us have heard, since the first day in business, seasoned agents telling us right away that you need to hire an assistant! Hire an assistant! Hire an assistant!
Early on, we can’t find enough busy work to keep us busy, so how can we hire team members and keep that team member busy – Not to mention how to pay him or her? I think the smart move is go through the battles on your own, learn the business from top to bottom, fill out the listing documents, input the home into the Multiple Listing Service, make your own fliers, and return your own calls. This is bootcamp, per se, and it will make you a better real estate professional down the road.
I recently spoke to a top agent in my market who I had spoken to a year prior about her new assistant she had hired. The assistant was a dynamic, young, tech savvy, go-getter of an individual that I was very impressed with. During this recent conversation with the top producer she informed me that she had to let the assistant go because her business dropped drastically. I knew the truth to the situation – I’ve tried to call that seasoned agent multiple times during the past year and emailed her multiple times to find out that the agent was on yet another vacation. She was taking enormous amounts of time off and assuming that her business would grow just because she hired a staff member.
The fact of the matter is, when you start hiring staff – Buyers agents, listing specialists, executive assistants (certainly not in that order) – You should work harder. Your staff should leverage the things that are tedious, time consuming, monotonous, and simply too dry to keep your attention. This will allow you to do what you do best; meeting with clients, showing buyers homes, talking to for-sale-by-owners, get more listings and blogging, and yes I said blog! No matter how good your staff may be, they don’t have the experience to blog about relevant issues and the battles that you’ve gone through.
Ask yourself a simple question – What do you like to do? And do that. What is the part of the business that you can’t stand or don’t have the patience to do, and delegate those tasks. The old saying “Together we do more” is certainly applicable to real estate. One terrific benefit to bringing on staff is the leverage it brings and the freedom it generates for your life.
Richmond Hill Georgia Real Estate
For expert care in buying, selling, renting and investing in the Richmond Hill real estate market give me a call anytime at (912) 572-4663 or email me at RdBocook@yahoo.com or visit my website for updated information on all listings in Hinesville GA homes, Fort Stewart real estate and Hunter Army Airfield Housing. I look forward to helping in your move.
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