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Apple News Format - A Great Marketing Opportunity in iOS9

By
Real Estate Agent with Real Estate in IL & NV | Owner of Real Estate Web Tech | Daily Vlogger 177506

I have always been one to stay a step or 2 ahead of the technology curve. It is what sets Winter Group apart from some of the competition in the markets I work in.

Today as with every September was Apples big reveal of the new iPhones, a new ipad called iPad Pro, and some features coming out in iOS9. I always enjoy digging a little deeper into the developers section to be prepared on what is coming and what possible new marketing possibilities could be coming.

One thing that stood out to me as a great opportunity for marketing your real estate or any business is called Apple News.

On the back end there is another app for developers called Apple News Publisher. This app will allow anyone from a professional publication to a blogger to create amazing looking new articles and have the possibility to reach millions of iOS devices.

I can't wait for the official release and to see the SEO value! 

When you sign up, you can pick a channel name and later ad categories to stay organized. A great opportunity to have different articles for Seller, Buyer, or Investors.

Clients will be able to follow your channel in the  news app, giving you another chance to always remind them of your brand.

Stay tuned for an update once the feature is live, do you see some great possibilities to market with this new feature?

 

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Content By: Stefan Winter

Stefan Winter runs a real estate team in Las Vegas called Winter Group at Keller Williams Realty.

 

Stefan and his business partner Blanca Barajas also own a successful marketing consulting firm, as well as a real estate Podcast & course called Keys To Real Estate Leads. Stefan now spends his time expanding his real estate brand to other cities including Chicago, Columbus, Dayton and in 2016 Dusseldorf, Germany. 

 

The Keys to Real Estate Leads Podcast (coming Oct. 5th, 2015) will focus on interviewing top agents and real estate professionals on branding, marketing, and becoming mega agents in any market. Keys to Real Estate Leads also offers a course that teaches agents how to dominate and stand out from the crowed in the noisy online world as well as helping agent NOT BUY LEADS! 

 

The course covers everything from building a professional website, building landing pages, and generating tons of leads from Facebook, Google and other online sources. If you want to succeed, it is a great investment that teaches you how to do every part of online lead generation and does not just keep selling you products.

 

Christine O'Shea
Christine E O'Shea Broker - Naples, FL

Oh my gosh!  Things change by leeps and bounds so much to always keep up with and so much to post about.  Thanks for the info!

Sep 09, 2015 06:45 AM
Yolanda Cordova-Gilbert
Richmond, TX

Stefan,

 I love Apple and we are chaning everything to Apple, I have the 6 plus phone I will let my husband lead the charge his phone is way to old!

Sep 09, 2015 08:05 AM
Belinda Spillman
Aspen Lane Real Estate Colorful Colorado - Aurora, CO
Colorado Living!

I am a big Apple fan and have the 6 plus.  It is so much easier to read texts and emails.  This sounds like a very beneficial iOS release.  I will drill down and read about the added benefits for sure.

Sep 09, 2015 08:37 AM
Andrzej Niemyjski
Realty One Group - Sun City West, AZ

What  a great find Stefan my wheels are already spinning in what ways I can use this tool as part of our marketing plan.  Thank you for letting us know.

Sep 13, 2015 03:22 AM
Troy Erickson AZ Realtor (602) 295-6807
HomeSmart - Chandler, AZ
Your Chandler, Ahwatukee, and East Valley Realtor

Stefan - I could see some potential marketing opportunities with this. Thanks for sharing.

Sep 16, 2015 12:41 PM