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Pet Peeve: Wide Angle Lens Abuse

By
Real Estate Agent

http://www.myrljeffcoat.com

In the last several days I have enjoyed reading the blogs of those who have responded to Kathleen Daniels challenge, prompting ActiveRainers to write about any pet peeves we have, while performing our real estate profession tasks.

If you have been a Greater Sacramento real estate agent, like I have these past 35 years, you will have accumulated a number of annoyances that are worth documenting.  I noted several of mine while reading through what other bloggers had logged as their pet peeves.

However, there is one topic I haven’t seen addressed, which I think is worth covering.  It is the over use of a camera’s wide-angle lens.  There have been numerous times when I have had a home buyer gaze deliciously upon MLS or other marketing photos, and all but fallen in love with a home.  HOWEVER, once we actually step inside the property, we find that spacious kitchen actually looks more like a narrow hallway – OR the master bathroom which looked like a luxury spa, was in reality closer to the size of a broom closet.

Because the quality of digital cameras and equipment have improved dramatically these last several years, the importance of high quality photos have increasingly become premier tool in marketing homes.  Add to it the amazing array of special lens, and creative editing tools, and photography has become an art form, which sometimes has home marketing materials bordering on misrepresentation!

I fully understand that we are long past the days when the MLS was a book published once a week, and left at your office door on Saturday mornings.  Home listings in that era, were relegated to a printed space of about 3” x 4” max, with a single black and white photo included.

So, here’s what I would like to suggest. (1) Keep it real with your photography.  There are special times to use a wide-angle lens without abusing its power, and misrepresenting the reality of what something actually is! (2) If you are intent on going ahead and doing so anyway, at least publish room sizes in the MLS listings, so we can better gauge the reality of your pictures before we waste time, inconveniencing your seller with a showing that will have no positive results. You’ll be doing your seller and us, a big favor!

Posted by

Myrl Jeffcoat ActiveRain Signature
  

Comments(35)

Kathleen Frawley
Keller Williams 916 730-4404 Elk Grove, Wilton, Folsom, Sacramento - Wilton, CA
South County Sacramento, 916 730 4404

Exactly. We all want to put our homes in the best light, but calling a horse a unicorn isn't a fair expectation to set.

 

Apr 08, 2017 05:05 PM
Roy Kelley
Retired - Gaithersburg, MD

Thanks for sharing this peeve. There is no excuse for misleading photographs.

Apr 08, 2017 05:19 PM
Joanna Cohlan
Fresh Eyes For Your Home - Chappaqua, NY
Designing, Decorating & Staging Westchester Homes

You are so right Myrl Jeffcoat - you can't put lipstick on a pig, and using a wide angle lens is just as misleading!

Apr 08, 2017 07:15 PM
Jane Chaulklin-Schott
TEAMCONNECT REALTY - (407) 394-9766 - Orlando, FL
TeamConnect Luxury Homes - Orlando, Florida, 32836

Myrl, still remember 10 years ago and getting caught in a misrepresented photo listing. I confidently drove through the gated community, my buyers following behind. I had the address and a great photo of the listing. As we drove down one particularly long street of gorgeous homes, I was elated until.....  If you can imagine my dismay when we reached our destination.  

No fair...no fair at all....the image photo and reality came crashing down front and center. It did not look like the photo and to make things even worse, the curb appeal and landscaping came in at a failing grade.  I felt the dismay, anger, frustration, etc. in your post.  But, Myrl, I also laughed at the humor as I read your post.  You are a good writer...a serious topic and seasoned with a little humor.  Yep, a pet peeve of mine, also.

Apr 08, 2017 07:38 PM
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

Thank you for pointing out the unscrupulous use of the wide-angle lens Myrl Jeffcoat 

Apr 08, 2017 07:55 PM
Kathy Streib
Cypress, TX
Home Stager/Redesign

Hi Myrl- I agree with you.  Show the house as it is, and don't let camera angles and lenses fool anyone. 

Apr 09, 2017 04:30 PM
Rebecca Gaujot, Realtor®
Lewisburg, WV
Lewisburg WV, the go to agent for all real estate

Myrl, I've seen a few of the wide-angle lens used inappropriately on our MLS.  I do see a lot of photos of a wall with windows and corners. Not sure which I hate more :)

Apr 09, 2017 05:11 PM
Lou Ludwig
Ludwig & Associates - Boca Raton, FL
Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Myrl

A wide angle will make a tiny home look like a mansion.

Good luck and success.

Lou Ludwig

Apr 09, 2017 07:00 PM
Hella M. Rothwell, Broker/Realtor®
Carmel by the Sea, CA
Rothwell Realty Inc. CA#01968433 Carmel-by-the-Sea

Myrl Jeffcoat - And then there is the lens that brings the ocean right to the front window, yet it is at least 1 blocks away. Or the street that runs between you and the ocean. The clever way the power transformer has been hidden by a tree. Ah, deceptive photography, and all it does is make buyers disappointed.

Apr 10, 2017 02:59 PM
Lou Ludwig
Ludwig & Associates - Boca Raton, FL
Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC

Mryl

There is a lot of interest in your post and topic.

Good luck and success.

Lou Ludwig

Apr 10, 2017 05:33 PM
Georgie Hunter R(S) 58089
Hawai'i Life Real Estate Brokers - Haiku, HI
Maui Real Estate sales and lifestyle info

Thanks for mentioning this contest and providing the link.

Cameras these days... I hate it when buyers arrive at a home and go "oh it looked better in the pictures".  That's not what you want to hear.

Apr 10, 2017 07:39 PM
Endre Barath, Jr.
Berkshire Hathaway HomeServices California Properties - Beverly Hills, CA
Realtor - Los Angeles Home Sales 310.486.1002

Myrl someone else on AR wrote about the Doctoring of Photos, well our Broker agrees with most of us and we are required to disclose if our photos have been Doctored:) Love it, Endre

Apr 10, 2017 10:55 PM
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of the Manchester NH's area Leading Agents

I am seeing this as well Myrl Jeffcoat and this alon with other editing is not doing the homes justice when they attract buyers who hate what they see as it does not look like the pictures

Apr 11, 2017 01:50 PM
Robert Bob Gilbert
Berkshire Hathaway HomeServices Anderson Properties - Katy, TX
Your Katy TX ( West of Houston) Real Estate Expert

Myrl, Room sizes need to always br published and I agree keep the photography real and not distorted by a lens or other technology. 

Apr 12, 2017 02:32 PM
Patricia Feager, MBA, CRS, GRI,MRP
DFW FINE PROPERTIES - Flower Mound, TX
Selling Homes Changing Lives

Myrl Jeffcoat - This is a genuine pet peeve that few agents talk about but you have covered it all so eloquently, just like the professional you are! True representation is exactly what agents should do, not enhance the photos in ways that leave the buyers disappointed and the agent who must listen and explain to their buyers. I hope you get feature. It's ruly worthy of an AR feature!

Apr 22, 2017 11:26 AM
Jon Zolsky, Daytona Beach, FL
Daytona Condo Realty, 386-405-4408 - Daytona Beach, FL
Buy Daytona condos for heavenly good prices

Wide lenses for real estate are very important. Itis often the only way to show the room, and not chunks of furniture. But yes, they create space, that is not there.

And disclosing size does not work all the time. I had a customer who fell in love with a condo, and I told him that it is not a very bid space, tht it was 1,000 sf, and yet they insisted, and put an offer contingent on viewing, and when they came, they said it was small.

Apr 27, 2017 10:04 PM
Kasey & John Boles
Jon Gosche Real Estate, LLC - BoiseMeridianRealEstate.com - Boise, ID
Boise & Meridian, ID Ada/Canyon/Gem/Boise Counties

Photos are tricky, because you want the home in it's best light and to attract buyers to come see it, but you don't want to misrepresent so they are disappointed and sometimes downright frustrated when they see it in person. -Kasey

May 01, 2017 03:30 PM
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • GRI • HAFA • PSC Calabasas CA

Well, it is true, the wide lens can make any room look amazing.  Yet, I prefer any pro pictures to a mobile device pictures...:) 

Sep 04, 2017 06:53 PM
Dave Halpern
Dave Halpern Real Estate Agent, Inc., Louisville, KY (502) 664-7827 - Louisville, KY
Louisville Short Sale Expert

Some Realtors are in love with their ultra wide angle lens. It lures buyers in, just to be disappointed in the home and in the Realtor industry that tolerates photographic misrepresentation. 

 

Oct 30, 2017 07:24 AM
Paul S. Henderson, REALTOR®, CRS
Fathom Realty Washington LLC - Tacoma, WA
South Puget Sound Washington Agent/Broker!

I've actually had people ask me why the house looks so small when I go to show them what they think is the perfect house for them. I tell them it's all about the lens Myrl Jeffcoat 

HO, HO, Ho

Dec 12, 2017 04:38 PM