1. Research Topics
2. Choose a Topic
3. Evaluate Competition
4. Select a focus keyword
5. Title the blog post using your focus keyword
6. Include your focus keyword in your URL
7. Include the focus keyword in the first paragraph
8. Include focus keyword in one H2 heading
9. Include focus keyword in an image (if it's natural to do so)
10. Create an intro
11. Add a Table of Contents
12. Section the rest of your blog into sections or short paragraphs
13. Title each Section using an H2 tag
14. Include an image, quote, video, statistic etc. in each section
15. Break up chunky text by putting spaces between 3+ sentences
16. Add call to action or offer somewhere in the article
17. Use internal links to other relative pages
18. Add related articles
19. Link out externally to other resources related to your topic
20. Create Conclusion
21. Check YOAST for optimization
22. Add Schema (simple with plugin all in one schema)
23. Add Featured Image
24. Publish
25. Use your favorite social tool to share and schedule shares
26. Run paid ad to promote more traffic to your blog
27. Email link to your database that would find it valuable (subscribers)
Thanks for sharing and I hope you have a happy New Year too!
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Brad Thomsen
Edmonds, WA
Hi Lori Ballen
Great information.
Happy Selling!
Brad
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Will Hamm
Aurora, CO
Hi Lori,
Great points to follow. I've bookmarked it for the next Second Chance Saturday if it doesn't get Featured in the meantime. Have a great weekend.
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faye schubert
Branson, MO
Great information so I'm bookmarking it. Have a great weekend!
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Will Hamm
Aurora, CO
Hello Lori and Thanks you for a great blog by you again. Hope you have a great 2018!
Good morning Lori - that is super information. I have bookmarked it for the future.
This is great information from one of the real experts! Thanks for sharing
Excellent list of to do's for creating a powerful blog. Bookmarked. Thanks for sharing your wisdom.
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Hannah Williams
Philadelphia, PA
Lori - Yoast is for Wordpress - any suggestions on optimizing an Active Rain blog post?
Lori - For those of us who want to see results from what we do this is a great "menu" to follow. Thank you for sharing.
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