Looking for a Ride...Call a Realtor!

By James K Barath, CMPS

Mortgage and Lending with Canopy Mortgage, LLC NMLS 124492

August 09, 2008 04:11 PM

Jon Shibley

Leave it to Jon Shibley to stir the pot once again.

In case you don't know to whom I am referring, Jon is the founder, CEO and President of Lenox Financial. Furthermore, he is the voice behind the tagline "It's the biggest ‘no brainer' in the history of earth!"^TM

I guess Jon wasn't happy enough giving mortgage professionals a bad reputation. He had to turn up the heat by attacking Realtors.

In his latest advertisement blitz, he down plays Realtors as idiotic taxi drivers. He states that you shouldn't trust them for their opinion of other mortgage professionals and to simply let the Realtors do what they do best...driving the customer to show them the homes.

Although I have known Realtors that don't have a clue...the great Realtors are worth their weight in platinum. Furthermore, their affinity partners such as myself is what makes them great.

Are you the Realtor that everyone refers to as a taxi driver? Or are you the one that will provide the customer the ride of their lives?

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BethAnn Long

RE/MAX of Spokane - Spokane, WA

Realtor, CRS, e-PRO, CLHMS Spokane Wa Real Estate

Thank you James for defending us realtors! I did a blog, 101 things (off the top of my head) that your realtor does. While driving people around IS one of those things, there are so many more.

We have so many hats we wear. Right now I am too tired to list them all, after all I have been driving people around all day!

BethAnn in Spokane

Aug 09, 2008 04:35 PM

Brian Brumpton

Keller Williams Boise - Boise, ID

Boise Idaho Real Estate

As with any industry there are true professionals and there are those just in to make a buck. I don't know that I trust advice from anyone who stereotypes an entire industry. Usually the biggest egos are overcompensating for something.

Aug 09, 2008 05:07 PM

Mark Richards

Cherry Creek Properties - Castle Rock, CO

Castle Rock/Denver Real Estate

I am a Realtor, Attorney and Lender. In my opinion his ads are, at best, very misleading. That's a no brainer. :-)

Aug 09, 2008 05:37 PM

James K Barath, CMPS

Canopy Mortgage, LLC - Crown Point, IN

FICO Pro, Certified Military Housing Specialist

Mark & Wendy Richards,

You are absolutely correct. There are several state attorneys that are in legal proceedings against his advertisement as false advertisement. If you dig deep enough through all the cow dung, you will even stumble on a court decision that ruled against Jon Shibley, Lenox Financial and the entire marketing hoax.

Aug 10, 2008 06:30 AM

Leander McClain

North East, MD

Cecil & Harford County Realtor

James - I am a professional. Not a taxi driver by any stretch of the imagination. In fact, I won't get into my car until I have had significant conversation with my potential clients. I need to know if they are serious or just kicking tires. I suggest that they kick tires on the net and not in my car.

Aug 21, 2008 03:16 AM

Looking for a Ride...Call a Realtor!

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James K Barath, CMPS

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