Someone responded to me nearly a month later after two emails were sent to them and they nearly missed a profitable opportunity.
Your spending money on a technology plan, your generating leads, contacting those leads QUICKLY is more important than ever. In some industries, studies show that 78% of buyers close with that Company that contacted them FIRST!
Other studies show that calling customers within FIVE minutes of the time they complete an online application or inquiry, increases contact rates by 500% compared to calling at the 10 minute mark. Up to 76% of high quality leads contacted within three minutes are immediately qualified, but only 10% of those reached in the first six hours are qualified.
Speed directly relates to money -- use your smartphones or get a blackberry -- Don't waste your money on technology if your not going to follow up quickly.
If you don't have time, make time -- get a virtual assistant to just respond to your emails -- the expense you will incur will be returned ten fold and you will improve the level of customer service with your current clients.
Sorry for the rant but this is sooo important. Make it a profitable day!
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