This is my first blog on ActiveRain and I'm very excited to be here; I am grateful beyond words to Bonnie Erickson (and Maureen McCabe) for pointing me here. Knowledge is exhilarating and I can only hope I have some knowledge to share as well.
Today I dedicated several hours on new listing presentation sheets. This is my fourth year in Real Estate, and while I had a "presentation" book before, it was in some ways templated and certainly not recently updated! When I was finished with my days work (I still have to rearrange things into the book), I had a realization. I took a lot of what I had been using, and updated it in a way that shows why a potential seller needs to listen to what I am saying and see the value of my professional experience. Maybe that is all part of hitting year four. I've always had helpful hints for getting your house ready to show and sell; this time I rewrote everything using humor mixed in with a 'pulling no punches' approach. You want to sell your home? So do the other 270 people in this area with a home to sell. What will make your home sell instead of theirs? What will make an agent want to bring his/her clients to your home. and not the other 270? That was my theme throughout all the articles I updated today.
One of the things buyers have honed in on over the past year while I show them homes concerns technology. How is the home wired? If it's a newly or newer constructed home, is the wiring in the home adequate for a whole house security system, a theatre system, a remote control system? These were questions I pondered while doing the updating today so I developed a sheet that asked some of the questions buyers have asked and also included a technology website potential sellers can go to in order to see what they might do to give their house that competitive edge via technology.
I guess my only other thought was, my first Listing Presentation Book had a lot of information in it and yet I didn't know enough when I developed it to add my own flair. Now it's sink or swim baby because most of it is all mine! I have an appointment Tuesday evening (tomorrow) so I will let you know if the book was more of a help now that it's updated : - )
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