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Your Home is On the Market - But... Is It Getting Shown?

Reblogger Marte Cliff
Services for Real Estate Pros with Marte Cliff Copywriting

 

I just have to re-blog Kathy's post because I still keep hearing about agents and homeowners who don't see the value in staging.

This is the second one I've read lately that sold immediately after staging.

Now that 80%+ homebuyers begin their search on the Internet, it's those beautiful photos of staged homes that draw their interest and make them eager to see the homes. And, when they get there, it's that expert staging that creates the feelings that trigger the emotions that lead to the sale.

I'm disabling comments ... please let Kathy know what you think!

 

Original content by Kathy Nielsen

A common challenge for many homeowners, who have their home on the market, is the frequency in which their home is getting shown. When a home fails to bring the potential buyer, it leaves the homeowner guessing as to why. 

In the case of this home (see below), it was in an incredible location, priced comparably to those in the area but, had only two showings in two months. 

When this home first went on the market, it was vacant. The homeowner, having heard of home staging, decided to bring over a few pieces to help bring warmth to the home (enter the orange sofa, palm tree and TV which you can see in the before picture below). While definitely on the right track, the home still lacked appeal. 

The homeowner, feeling a little frustrated, decided to call in Atlanta's premier home staging provider, Georgia Interior Solutions. Rather than have the homeowner remove the orange sofa, I decided to incorporate it into my design plan. More on that decision can be read at my previous post titled "how we dealt with an orange sofa.

With the staging complete, I supplied the homeowner with my after pictures (which we include at no additional charge) to pass over to their agent. Those pictures, along with the warmth and cohesiveness that the home staging provided brought a binding contract in 1.5 weeks after staging.

Here's a before and after picture:

 

Before and aFter Picture Home Staging

 

And the wonderful testimonial from the homeowner:

Home Staging Atlanta Testimonial

Home Staging Atlanta - Kathy Nielsen - 678 522 8392

Living Room by Atlanta Home Stager Kathy Nielsen

A Real Estate Staging Association Finalist for Professional Stager of the Year 2010, Kathy Nielsen understands  what it takes to help sell homes quickly. Considered an expert within the home staging industry, and having years of experience, Kathy makes the perfect choice for preparing your home for the market in the Atlanta area.

Website:  Home Staging Atlanta

Before and After Pictures: Atlanta Home Staging Portfolio:

Email:  Kathy@HomeStagingAtlanta.com     

 

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